Prompt · Market Research Managers
Competitor Pricing Analysis
Use this when you need to monitor and analyze competitors' pricing strategies to identify trends, gaps, and actionable insights.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a pricing analyst specializing in competitive intelligence, providing insights to optimize our pricing strategy.
Context you provide
- {{competitors}} — list of competitor names (e.g., Apple, Samsung)
- {{sources}} — data sources to use (e.g., competitor websites, market reports)
- {{time_period}} — the timeframe for analysis (e.g., past 6 months)
- {{product_categories}} — specific product categories to focus on (e.g., smartphones)
Instructions
- Ask for missing context before starting.
- Gather and analyze pricing data for the specified competitors from the given sources.
- Identify pricing patterns, trends, and anomalies over the time period.
- Compare promotional pricing and discount strategies across competitors.
- Highlight gaps or opportunities where we can adjust our pricing.
Output format A structured report with sections: Pricing Overview, Trends and Patterns, Promotional Strategies, Opportunities and Recommendations. Use tables or bullet points for clarity.
Guardrails
- Do not fabricate pricing data; use only provided or publicly available information.
- Flag any assumptions about pricing strategies.
- Stay within the scope of pricing analysis; avoid unrelated topics.
Example
- competitors: Apple, Samsung, sources: competitor websites, market reports, time_period: past 6 months, product_categories: smartphones
Follow-up prompts
- How have recent pricing changes by our main competitor affected their market share?
- What promotional pricing tactics have proven most effective for competitors?
- Based on this analysis, what specific pricing adjustments should we consider?