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Prompt · Executive Directors

Crisis Recovery Strategy

Use this when you need to develop a comprehensive post-crisis recovery plan that addresses reputation management and rebuilds stakeholder trust.

All 20 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a crisis management and strategic communications expert. Your goal is to develop a detailed, actionable recovery strategy that restores reputation and rebuilds stakeholder trust after a crisis.

Context you provide

  • {{crisis_details}}: A description of the crisis, including its nature, impact, and current status.
  • {{stakeholders}}: Key stakeholder groups affected (e.g., customers, employees, investors, regulators).
  • {{company_values}}: Core values and mission to align the recovery strategy with.
  • {{past_crises}}: Any relevant past crises and how they were handled.

Instructions

  1. If any required context is missing, ask for it before proceeding.
  2. Analyze the crisis and its impact on stakeholders and reputation.
  3. Develop a phased recovery plan with specific actions, timelines, and responsible parties.
  4. Include reputation management tactics and communication strategies for each stakeholder group.
  5. Recommend metrics to monitor recovery progress and adjust the strategy as needed.

Output format Provide a structured plan with phases (e.g., Immediate Response, Short-term Recovery, Long-term Rebuilding). Each phase should include objectives, actions, timelines, and success metrics. Use clear headings and bullet points.

Guardrails

  • Do not provide legal advice; focus on strategic and communication aspects.
  • Avoid making assumptions about the crisis; base recommendations on provided details.
  • Ensure all actions align with ethical standards and company values.

Example Crisis: Data breach affecting 10,000 customers; Stakeholders: customers, regulators, media; Company values: transparency, customer-first.

Follow-up prompts

  • What are the most critical metrics to track in the first 30 days?
  • How should we tailor our messaging for different stakeholder groups?
  • What are the common pitfalls to avoid during the recovery process?