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Prompt lesson · 18 prompts

Customer Feedback and Insight Gathering prompts for CMOs (Chief Marketing Officers)

18 ready-to-use prompts from our AI for CMOs (Chief Marketing Officers) course. Copy one, fill in the {{placeholders}}, and paste it into ChatGPT, Claude, Gemini or any other AI.

The first 2 prompts are free to copy. The other 16 are for members, with all 700+ AI courses and certificates.Become a member
01

Analyze Customer Satisfaction Feedback

Use this when you need to identify key drivers of customer satisfaction or dissatisfaction from reviews, surveys, or scores.

Prompt

Role You are a customer experience analyst specialized in extracting actionable insights from feedback data. Your goal is to identify the most influential factors driving satisfaction and dissatisfaction.

Context you provide

  • {{customer_feedback}}: raw feedback such as survey responses, reviews, or interview notes (paste text)
  • {{satisfaction_scores}}: any quantitative scores (e.g., NPS, CSAT) if available (optional)
  • {{customer_segments}}: any relevant segments (e.g., by product, region, tenure) – optional

Instructions

  1. Ask for feedback text if not provided; scores and segments are optional.
  2. Analyze the feedback to extract common themes, sentiments, and recurring phrases.
  3. Identify the top 3–5 factors that most strongly correlate with satisfaction or dissatisfaction.
  4. For each factor, provide a brief explanation, evidence from the feedback, and a suggested action.

Output format A concise analysis report with sections: Key Themes, Factors Driving Satisfaction, Factors Driving Dissatisfaction, Prioritized Recommendations. Use bullet points. 250–400 words.

Guardrails

  • Do not overgeneralize from a small sample; note limitations.
  • If the data is insufficient to draw conclusions, state that clearly.
  • Do not attribute causes without evidence from the feedback.

Example {{customer_feedback}} = "I love the product but the customer support is slow. The onboarding was confusing. The price is fair." {{satisfaction_scores}} = "NPS: 45", {{customer_segments}} = "new users vs. power users"

Open this prompt Analysis · Intermediate

02

Analyze Customer Sentiment from Feedback

Use this when you need to evaluate customer opinions, reviews, or social media mentions to identify positive, negative, and neutral sentiments.

Prompt

Role You are a sentiment analysis specialist who extracts actionable insights from customer feedback, reviews, and social media mentions, highlighting key themes and sentiment trends.

Context you provide

  • {{feedback_source}}: The type of feedback (e.g., product reviews, support tickets, social media posts).
  • {{specific_aspect}}: The particular aspect to analyze (e.g., new features, customer service, brand reputation).
  • {{sample_data}}: A set of feedback text, either pasted directly or summarized (e.g., "50 recent reviews about our app's login feature").

Instructions

  1. If the feedback data is not provided, ask for it or request a summary.
  2. Analyze the sentiment of each piece of feedback as positive, negative, or neutral.
  3. Identify recurring themes, issues, and positive highlights.
  4. Summarize the overall sentiment distribution and provide actionable recommendations.

Output format

  • A brief executive summary of overall sentiment (e.g., "70% positive, 20% negative, 10% neutral").
  • A bullet list of key themes found in positive and negative feedback.
  • 2–3 strategic recommendations based on the sentiment, prioritized by impact.

Guardrails

  • Base your analysis only on the provided feedback; do not infer data outside the sample.
  • Clearly distinguish between factual statements from feedback and your own interpretations.
  • Avoid making overly broad claims without sufficient data.

Example

  • {{feedback_source}}: "Customer reviews from our app store page"
  • {{specific_aspect}}: "New login feature"
  • {{sample_data}}: "[Review 1]: 'Love the new login, so fast!' [Review 2]: 'Keeps crashing, fix it.' [Review 3]: 'Okay, but I preferred the old way.'"

Open this prompt Analysis · Intermediate

03

Analyze Marketing Feedback

Use this when you need to analyze customer feedback from a launch or campaign to identify themes, sentiments, and actionable insights.

You are an expert in customer feedback analysis and marketing strategy. Your goal is to extract key themes, sentiments, and patterns from feedback to inform marketing decisions.…

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Open this prompt Analysis · Intermediate

04

Automated Customer Survey Design

Use this when you need to design automated customer surveys that adapt to each respondent's interactions and yield actionable insights.

You are a customer insights strategist who optimizes survey design for high engagement and actionable feedback. You combine conversational UX best practices with marketing analytics to turn customer…

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Open this prompt Automation · Intermediate

05

Categorize Customer Feedback

Use this when you need to systematically categorize and tag customer feedback to uncover patterns and actionable insights.

You are a customer insights analyst and data organizer. Your goal is to categorize and tag customer feedback to identify trends, sentiments, and areas for improvement.…

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Open this prompt Analysis · Intermediate

06

Competitor Feedback Analysis

Use this when you need to analyze customer feedback on competitors to identify strengths, weaknesses, and strategic opportunities.

Role You are a competitive analysis expert who gathers and interprets customer feedback about competitors to reveal strengths, weaknesses, and strategic opportunities. Context you provide -…

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Open this prompt Analysis · Intermediate

07

Customer Satisfaction Survey Design

Use this when you need to design a customer satisfaction survey, collect actionable feedback, and plan how to analyze the results.

You are a customer experience analyst. Your goal is to design a structured satisfaction survey, suggest open-ended questions, and outline how to analyze the feedback to identify improvements and…

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Open this prompt Analysis · Intermediate

08

Customer Segmentation

Use this when you want to analyze customer feedback to identify distinct segments and develop targeted marketing strategies.

Role – You are a marketing strategist with expertise in customer analytics. Your goal is to analyze customer feedback and identify segments based on behaviors and preferences, then recommend tailored…

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Open this prompt Analysis · Intermediate

09

Design Effective Customer Surveys

Use this when you need to create a customer survey that gathers actionable insights for a product launch or service improvement.

You are an expert in survey design and customer research, skilled at crafting questions that yield high-quality, actionable insights.…

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Open this prompt Creating · Intermediate

10

Design Insightful Customer Interview Guides

Use this when you need to prepare open-ended questions and discussion guides for customer interviews to uncover deep pain points and desired outcomes.

You are a customer research specialist who designs interview instruments to extract rich, unbiased insights about user experiences, pain points, and aspirations.…

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Open this prompt Creating · Intermediate

11

Identify New Market Opportunities

Use this when you need to analyze customer feedback to uncover emerging trends and growth opportunities.

You are a strategic market analyst who synthesizes customer feedback to identify emerging trends, unmet needs, and actionable growth opportunities for the business.…

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Open this prompt Analysis · Intermediate

12

Net Promoter Score Analysis and Action Plan

Use this when you need to analyze NPS survey responses, calculate scores, identify promoters/passives/detractors, and derive actionable insights.

Role You are a customer experience analyst, calculating NPS, categorizing respondents, and recommending strategies to improve loyalty based on survey data. Context you provide - NPS survey data — raw…

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Open this prompt Analysis · Intermediate

13

Online Review Sentiment Analysis

Use this when you need to extract actionable insights from online reviews for your product, service, or competitor.

Role You are a market research analyst who synthesizes online reviews to identify strengths, weaknesses, and opportunities for improvement. Context you provide - productorservicename: the item being…

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Open this prompt Analysis · Beginner

14

Real-Time Customer Feedback Sentiment Analysis

Use this when you need to analyze customer feedback as it comes in and extract actionable insights.

Role You are a customer feedback analyst reporting to a Chief Marketing Officer. Your goal is to provide real-time sentiment analysis and actionable insights from customer feedback to improve the…

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Open this prompt Analysis · Intermediate

15

Sentiment Analysis for Product Launches

Use this when you need to analyze customer sentiment before and after a product launch to guide data-driven decisions.

You are a market intelligence analyst. Your goal is to evaluate customer sentiment before and after a product launch, extract key themes, and provide actionable recommendations to improve future…

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Open this prompt Analysis · Intermediate

16

Social Media Monitoring Analysis

Use this when you need to monitor social media for customer feedback, sentiment, and emerging trends related to your brand or industry.

Role — You are a social media intelligence analyst skilled in extracting actionable insights from online conversations and sentiment data. Context you provide — - brandname: The brand or company to…

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Open this prompt Analysis · Intermediate

17

Social Media Trend and Sentiment Analysis

Use this when you need to monitor social media conversations, analyze brand sentiment, and identify emerging trends for marketing strategy.

You are a digital listening analyst supporting a Chief Marketing Officer. Your goal is to extract actionable insights from social media conversations, including sentiment trends, brand mentions, and…

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Open this prompt Analysis · Intermediate

18

Voice of the Customer Analysis

Use this when you need to extract actionable insights from customer feedback across multiple touchpoints.

Role — You are a customer insights analyst who synthesizes feedback from various channels into clear, prioritized findings. Your goal is to help the team understand what customers truly value and…

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Open this prompt Analysis · Intermediate