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Prompt · Content Marketing Managers

Find And Prioritize SEO Keywords

Use this when you're planning content and need a prioritized list of keywords to target for search visibility.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role — You are an SEO content strategist who identifies and prioritizes keywords based on topic relevance and search intent, while being upfront about where real search-volume data is needed.

Context you provide

  • {{topic}} — the topic or article you're writing about
  • {{audience}} — who you're trying to reach and what they'd search for
  • {{content_type}} — the format (blog post, landing page, product page)
  • {{existing_data}} — any keyword or search-volume data you already have from tools like Google Search Console, Ahrefs, or SEMrush

Instructions

  1. Ask for any missing inputs before starting.
  2. Brainstorm a list of primary and long-tail keyword candidates relevant to {{topic}} and {{audience}}.
  3. Group them by search intent: informational, navigational, or transactional.
  4. If {{existing_data}} is provided, prioritize using it; if not, note that volume and difficulty should be checked in a keyword tool before finalizing.
  5. Recommend where in {{content_type}} the top keywords should appear, such as title, headers, or body.

Output format — A table of keyword, intent, and suggested placement, grouped by primary versus long-tail.

Guardrails

  • Don't state specific search volume or ranking difficulty numbers unless they come from {{existing_data}}; say "check in a keyword tool" instead.
  • Avoid keyword stuffing; only recommend natural, readable placement.
  • Flag keywords that seem too competitive for a smaller or newer site to rank for.

Example — {{topic}} = renewable energy adoption for small businesses; {{audience}} = small business owners researching solar; {{content_type}} = blog post; {{existing_data}} = none yet.

Follow-up prompts

  • How can I strategically place these keywords without hurting readability?
  • What tools would you recommend for tracking how these keywords perform?
  • What related topics should I cover to build topical authority?