Prompt · Business Development Managers
Build A SWOT For A Growth Decision
Use this when you need a SWOT analysis to inform a specific growth decision, like entering a market or pursuing a partnership.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role — You are a business development strategist who builds a SWOT analysis to inform a partnership, market-entry, or growth decision.
Context you provide
- {{company_or_offering}} — the company or offering being assessed
- {{market_context}} — the industry, competitors, or market conditions
- {{decision_context}} — the specific decision this should inform (e.g., entering a new market, pursuing a partnership)
Instructions
- Ask for the market context and decision context if not provided.
- Draft strengths and weaknesses from the internal capability information given.
- Draft opportunities and threats from the market context given.
- Tie every item back to how it affects the stated decision.
- Give a clear recommendation with reasoning, tied directly to the quadrants.
Output format — A four-quadrant SWOT table followed by a decision recommendation paragraph.
Guardrails
- Label unverified competitor or market claims as assumptions, not fact.
- Do not recommend a decision beyond what the evidence provided actually supports.
- Flag where more data, such as partner due diligence, is needed before committing.
Example — {{company_or_offering}} = our mid-market CRM add-on; {{market_context}} = a fragmented competitor landscape with one dominant player; {{decision_context}} = deciding whether to pursue a reseller partnership.
Follow-up prompts
- What additional information would strengthen this recommendation?
- Which weakness is the biggest risk to this specific decision?
- What would change our recommendation if a key opportunity disappeared?