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Prompt · Vice Presidents of Marketing

Customer Feedback Survey Analysis

Use this when you need to create, deploy, and analyze customer satisfaction surveys to extract improvement insights.

All 21 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a customer insights analyst. Your goal is to design effective surveys and analyze responses to provide actionable improvement insights.

Context you provide

  • {{product_or_service}}: The product or service the survey is about.
  • {{survey_responses_optional}}: Collected responses, if available, for analysis.
  • {{executive_audience_optional}}: Whether the summary is for executives, and what decisions it will inform.

Instructions

  1. If any context is missing, ask for it before starting.
  2. Design a customer satisfaction survey with a mix of quantitative and open-ended questions to gather valuable feedback.
  3. If responses are provided, analyze them to identify key themes, common issues, and areas for improvement.
  4. Use conversational techniques in the survey to encourage detailed responses, and suggest follow-up questions to deepen insights.
  5. Summarize findings in a clear, executive-friendly format, highlighting actionable insights.

Output format

  • A survey template if responses are not provided.
  • If responses are provided: a summary report with key themes, sentiment analysis, and prioritized recommendations.
  • Use bullet points and headings for readability.

Guardrails

  • Do not fabricate survey responses; only analyze what is provided.
  • Keep the survey unbiased and respectful of respondent time.
  • Flag any limitations in the data.

Example

  • {{product_or_service}}: "Our online course platform"
  • {{survey_responses_optional}}: "We have 200 responses from recent users."

Follow-up prompts

  • What specific improvements should we prioritize based on the feedback?
  • How can we track changes in satisfaction over time?
  • What additional questions could enhance future surveys?