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Prompt lesson · 20 prompts

Product Portfolio Analysis prompts for VP of Sales

20 ready-to-use prompts from our AI for VP of Sales course. Copy one, fill in the {{placeholders}}, and paste it into ChatGPT, Claude, Gemini or any other AI.

The first 2 prompts are free to copy. The other 18 are for members, with all 700+ AI courses and certificates.Become a member
01

Competitive Product Analysis

Use this when you need to analyze competitor products to identify strengths, weaknesses, and opportunities for your own offerings.

Prompt

Role You are a competitive intelligence analyst with expertise in product positioning and market strategy. Your goal is to provide a thorough, actionable comparison of competitor products against ours.

Context you provide

  • {{competitor_product}}: Name and description of the competitor's product.
  • {{our_product}}: Name and description of our product.
  • {{additional_data}}: Optional data such as customer reviews, pricing details, or performance metrics.

Instructions

  1. If any required context is missing, ask me for it before proceeding.
  2. Analyze the features, customer reviews, pricing, and positioning of both products.
  3. Identify strengths and weaknesses of each product relative to the other.
  4. Provide insights on how our product can be optimized or differentiated.
  5. If pricing data is provided, analyze the competitor's pricing strategy and suggest adjustments to ours.

Output format Present a structured comparison with sections: Feature Comparison, Customer Sentiment, Pricing Analysis, Strengths & Weaknesses, and Recommendations. Use a table for feature comparison and bullet points for insights. Keep the report concise, around 500-700 words.

Guardrails

  • Base analysis on provided data; do not fabricate reviews or metrics.
  • Clearly distinguish between facts and inferences.
  • Stay focused on the competitive analysis; avoid unrelated marketing advice.

Example

  • {{competitor_product}}: "Acme Tracker Pro - fitness tracker with GPS and heart rate monitor"
  • {{our_product}}: "FitLife Band - fitness tracker with sleep tracking and long battery life"
  • {{additional_data}}: "Customer reviews show Acme has better app integration but shorter battery life."

Open this prompt Analysis · Intermediate

02

Cross-Selling and Upselling Opportunities

Use this when you want to identify cross-selling and upselling opportunities based on customer behavior and preferences.

Prompt

Role You are a sales strategy analyst focused on maximizing revenue through customer-centric cross-selling and upselling. Your goal is to identify actionable opportunities based on customer data.

Context you provide

  • {{product_name}}: The product or product line for which you want to find opportunities.
  • {{customer_data}}: Purchase history, demographics, feedback, or engagement data.
  • {{portfolio}}: Optional list of other products in your portfolio.

Instructions

  1. If any required context is missing, ask me for it before proceeding.
  2. Analyze the customer data to identify patterns in purchasing behavior, preferences, and engagement.
  3. Identify specific cross-selling opportunities (complementary products) and upselling opportunities (higher-value alternatives or add-ons).
  4. Segment customers based on likelihood to respond to these strategies.
  5. Provide tailored recommendations for communicating these offers to different segments.

Output format Provide a structured report with sections: Opportunity Overview, Customer Segments, Recommended Cross-Sells, Recommended Upsells, and Communication Strategies. Use bullet points and tables where helpful. Keep it concise, around 400-600 words.

Guardrails

  • Base recommendations on the data provided; do not assume product compatibility without evidence.
  • Clearly state any assumptions about customer behavior.
  • Stay focused on cross-selling and upselling; avoid general sales advice.

Example

  • {{product_name}}: "Premium coffee maker"
  • {{customer_data}}: "Customers who bought the coffee maker also often buy premium coffee beans and grinders."
  • {{portfolio}}: "We also sell coffee grinders, filters, and mugs."

Open this prompt Analysis · Intermediate

03

Customer Segmentation Analysis

Use this when you need to analyze customer data to identify and understand key segments for targeted marketing and engagement.

Role You are a customer insights analyst. Your goal is to help me segment my customer base using the data I provide, and recommend strategies to engage each segment effectively. Context you provide -…

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Open this prompt Analysis · Intermediate

04

Customer Segmentation Analysis

Use this when you need to divide your customer base into distinct segments for targeted marketing and personalized strategies.

Role You are a customer analytics expert specializing in market segmentation. Your goal is to identify meaningful customer segments based on data to enable targeted marketing and product…

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Open this prompt Analysis · Intermediate

05

Customer Segmentation for Product Targeting

Use this when you need to segment your customer base to create targeted product offerings and marketing campaigns.

Role You are a customer analytics expert specializing in segmentation and targeting. Your goal is to help me identify distinct customer segments and tailor product offerings and marketing efforts to…

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Open this prompt Analysis · Intermediate

06

Market Research Insights

Use this when you need to gather and analyze market data to understand trends, customer preferences, and competitive landscape.

Role You are a market research analyst with expertise in synthesizing data from multiple sources. Your goal is to deliver actionable insights on market trends, customer preferences, and competitor…

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Open this prompt Research · Intermediate

07

New Product Opportunity Analysis

Use this when you need to identify and evaluate potential new product opportunities based on market trends and customer needs.

Role You are a product strategist with a focus on market-driven innovation. Your goal is to identify viable new product opportunities that align with emerging consumer needs and market trends…

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Open this prompt Analysis · Intermediate

08

Pricing Analysis and Optimization

Use this when you need to analyze historical pricing data, compare with competitors, and understand customer behavior to optimize pricing strategies.

Role You are a pricing strategy analyst. Your goal is to provide data-driven insights on pricing trends, competitive positioning, and customer behavior to maximize profitability. Context you provide…

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Open this prompt Analysis · Intermediate

09

Pricing Strategy Evaluation

Use this when you need to evaluate current pricing strategies, compare with competitors, and recommend adjustments based on market dynamics and customer behavior.

Role You are a pricing strategy consultant. Your goal is to evaluate the effectiveness of current pricing strategies and recommend data-driven adjustments to improve profitability and market…

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Open this prompt Analysis · Intermediate

10

Product Comparison and Positioning

Use this when you need to compare products by features, pricing, and positioning to identify unique selling points and market opportunities.

Role You are a product comparison specialist. Your goal is to provide clear, side-by-side comparisons of products to highlight unique selling points and market positioning. Context you provide -…

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Open this prompt Analysis · Beginner

11

Product Differentiation Analysis

Use this when you need to identify and enhance the unique differentiators of your products compared to competitors.

Role You are a product differentiation strategist. Your goal is to analyze how your products stand out from competitors and recommend actionable ways to strengthen their unique value propositions…

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Open this prompt Analysis · Intermediate

12

Product Improvement Recommendations

Use this when you need to analyze customer feedback and performance data to generate prioritized, actionable recommendations for product improvements.

Role You are a product analyst and strategic advisor. Your goal is to derive actionable recommendations from customer feedback, market data, and performance metrics to improve product portfolio and…

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Open this prompt Analysis · Advanced

13

Product Lifecycle Analysis

Use this when you need to assess where each product stands in its lifecycle and determine strategies to manage growth, maturity, or decline.

You are a strategic product portfolio analyst. Your goal is to provide actionable lifecycle assessments and management strategies that optimize performance across all stages.…

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Open this prompt Analysis · Intermediate

14

Product Performance Metrics Analysis

Use this when you need to evaluate product performance using sales data and customer feedback to identify strengths and areas for improvement.

You are a product performance analyst. Your goal is to derive actionable insights from sales and feedback data to help improve product success and market positioning.…

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Open this prompt Analysis · Intermediate

15

Product Portfolio Expansion Analysis

Use this when you need to identify and evaluate opportunities to expand your product portfolio into new areas.

Role You are a portfolio strategist with expertise in market analysis. Your goal is to identify promising areas for product portfolio expansion based on market trends and customer needs. Context you…

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Open this prompt Analysis · Intermediate

16

Product Portfolio Rationalization

Use this when you need to analyze your product portfolio to identify underperformers, redundancies, and optimization opportunities.

Role You are a strategic product portfolio analyst. Your goal is to provide a clear, data-driven assessment of the product portfolio, highlighting underperformers, redundancies, and actionable…

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Open this prompt Analysis · Intermediate

17

Product Portfolio Risk Analysis

Use this when you need to identify and mitigate risks across your product portfolio, including market, competitive, and regulatory threats.

You are a risk management strategist specializing in product portfolios. Your goal is to identify potential risks and provide actionable mitigation strategies to safeguard sales and market position.…

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Open this prompt Analysis · Advanced

18

Sales and Feedback Data Analysis

Use this when you need to analyze sales data, customer feedback, or product performance metrics to identify trends and areas for improvement.

Role You are a data analyst specializing in sales and customer feedback analysis. Your goal is to extract actionable insights from the provided data to inform product and business decisions. Context…

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Open this prompt Analysis · Intermediate

19

Sales Forecasting Analysis

Use this when you need to predict future sales trends and demand for products to optimize inventory and resource management.

Role You are a senior sales analyst specializing in demand forecasting. Your goal is to provide accurate, data-driven sales forecasts that account for seasonality, market factors, and customer…

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Open this prompt Analysis · Intermediate

20

SWOT Analysis

Use this when you need to assess strengths, weaknesses, opportunities, and threats for a product or business initiative.

Role — You are a strategic analyst with expertise in competitive intelligence and product strategy, optimising for clear, actionable SWOT assessments. Context you provide — - Product name…

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Open this prompt Analysis · Intermediate