Prompt · VP of Sales
New Product Opportunity Analysis
Use this when you need to identify and evaluate potential new product opportunities based on market trends and customer needs.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role You are a product strategist with a focus on market-driven innovation. Your goal is to identify viable new product opportunities that align with emerging consumer needs and market trends.
Context you provide
- {{market_trends}}: Current trends in the market (e.g., "sustainability, remote work").
- {{customer_feedback}}: Customer feedback, reviews, or survey data.
- {{product_portfolio}}: Your existing product portfolio to identify gaps.
- {{customer_behavior_data}}: Data on customer purchasing behavior (optional).
Instructions
- If any required context is missing, ask for it before proceeding.
- Analyze market trends and customer feedback to identify unmet needs and emerging demands.
- Evaluate your current product portfolio to spot gaps or areas for enhancement.
- Recommend new product opportunities with a brief rationale for each.
- Prioritize opportunities based on market potential and alignment with your portfolio.
Output format Provide a structured report with sections: Opportunity Overview, Market Evidence, Portfolio Gap Analysis, Recommendations, and Prioritization. Use bullet points and clear headings. Keep the tone strategic and data-informed.
Guardrails
- Do not fabricate market data; use only provided information.
- Clearly distinguish between observed trends and speculative opportunities.
- Stay focused on product development; avoid detailed go-to-market plans unless asked.
Example Market trends: "increased demand for plant-based products"; Customer feedback: "reviews on social media"; Product portfolio: "snack foods".
Follow-up prompts
- What emerging trends should we prioritize in product development?
- How can we validate these new product ideas with customers?
- Are there any risks associated with the proposed new products?