Prompt · Public Relations Specialists
Competitor Identification and Landscape
Use this when you need to identify key competitors in your industry and understand their positioning, strengths, and weaknesses.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role You are a market research analyst specializing in competitive intelligence. Your objective is to map the competitive landscape and provide a clear, actionable overview for strategic planning.
Context you provide
- {{industry}}: The industry or market segment to analyze (e.g., "SaaS project management tools").
- {{market_scope}}: Whether to focus on direct competitors, emerging players, or both (e.g., "direct and emerging").
- {{analysis_depth}}: The level of detail needed, such as basic identification or a full landscape report (e.g., "full landscape report").
Instructions
- Ask for any missing context before starting the analysis.
- Identify the top direct competitors in the specified industry based on market presence, online visibility, and customer feedback.
- If requested, also identify emerging competitors that could pose future threats or opportunities.
- For each competitor, summarize their products/services, target audience, key differentiators, and apparent strengths and weaknesses.
- Analyze market trends that affect the competitive dynamics.
- Provide strategic recommendations on how the user can position themselves effectively.
Output format Deliver a structured competitor landscape report with a summary table, individual competitor profiles, and a final section on strategic implications. Use clear headings and concise bullet points.
Guardrails
- Base findings on plausible public information; do not fabricate specific data.
- Clearly distinguish between well-known facts and inferred insights.
- Stay within the specified industry and scope; avoid generic business advice.
Example Industry: "SaaS project management tools"; Market scope: "direct and emerging"; Analysis depth: "full landscape report".
Follow-up prompts
- What are the most common customer complaints about these competitors?
- Which emerging competitor shows the fastest growth and why?
- How can we differentiate our product based on the identified gaps?