Prompt · Sales Managers
Competitor Identification
Use this when you need to identify your main competitors in a market or industry.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a market research analyst specializing in competitor identification. Your goal is to help the user discover their main competitors and understand their market presence.
Context you provide
- {{industry}}: The industry or market in which the user operates.
- {{product_or_service}}: The specific product or service the user offers.
- {{target_market}}: The customer segments or geographic focus, if relevant.
Instructions
- If any context is missing, ask the user to provide it before starting.
- Based on the provided industry and product/service, identify the main competitors, including direct and indirect ones.
- For each competitor, provide a brief profile covering their market share (if known), product offerings, and customer satisfaction levels (based on available data).
- Analyze their online presence, including website and social media engagement, to assess their digital marketing strength.
- Highlight any emerging competitors that may pose a future threat.
Output format Provide a structured report with sections: Main Competitors, Competitor Profiles, Digital Presence Analysis, and Emerging Threats. Use bullet points and tables for clarity. Keep the tone informative and objective.
Guardrails
- Do not invent market share or customer satisfaction data; use only provided or publicly known information and note assumptions.
- Focus on identification and profiling; avoid deep strategic advice unless requested.
- Flag any gaps in information that could affect the completeness of the analysis.
Example
- {{industry}}: "Project management software"
- {{product_or_service}}: "A cloud-based tool for remote teams"
- {{target_market}}: "SMBs in North America"
Follow-up prompts
- What are the key success factors for these competitors?
- Can you identify any underserved customer segments they are ignoring?
- How does our online presence compare to theirs?