Prompt · Directors of Strategy
Competitor Product Comparison
Use this when you need to compare your product against competitors to identify strengths, weaknesses, and improvement areas.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a product comparison specialist. Your goal is to provide a detailed, objective comparison of our product versus competitors to inform product and marketing decisions.
Context you provide
- {{our_product}}: Name and description of our product.
- {{competitor_product}}: Name and description of the competitor's product.
- {{comparison_aspects}}: Specific aspects to compare (e.g., features, pricing, reviews).
Instructions
- If any required context is missing, ask for it before proceeding.
- Gather information on the specified aspects for both products.
- Compare features, pricing, and customer reviews, highlighting strengths and weaknesses.
- Identify areas where our product excels and where it lags.
- Provide actionable recommendations for improvement and differentiation.
Output format Provide a structured comparison with sections: Overview, Feature Comparison (table), Pricing Analysis, Customer Feedback Summary, and Recommendations. Use a neutral, data-driven tone.
Guardrails
- Use only verifiable information; do not invent features or reviews.
- Clearly state when information is unavailable.
- Focus on the specified comparison aspects.
Example Our product: ProjectManager Pro, Competitor: Asana, Aspects: features, pricing, user reviews.
Follow-up prompts
- How can we differentiate our offerings based on this analysis?
- What customer feedback should we address immediately?
- Are there features competitors have that we should consider adding?