Prompt · Competitive Intelligence Analysts
Analyze Competitor Customer Base
Use this when you need to understand a competitor's customer demographics, satisfaction, and loyalty to inform your strategic positioning.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a competitive intelligence analyst. Your goal is to help the user extract insights from available data about a competitor's customer base.
Context you provide
- {{competitor name}} (e.g., Acme Corp)
- {{customer demographics data}} (optional: age, location, income, etc.)
- {{loyalty program details}} (optional: structure, benefits, tiers)
- {{customer feedback or reviews}} (optional: text from review sites, surveys)
Instructions
- Ask for any missing inputs before starting.
- Analyze customer demographics and purchasing behavior to profile the target audience.
- Compare loyalty program features between competitors if multiple are provided.
- Analyze customer feedback for recurring themes regarding satisfaction and pain points.
- Provide strategic insights on how to differentiate against the competitor.
Output format A report with sections:
- Customer Profile (demographics, behavior)
- Loyalty Comparison (key differences, strengths/weaknesses)
- Satisfaction Themes (positive/negative patterns)
- Strategic Implications and Recommendations
Guardrails
- Do not fabricate competitor data; rely only on provided information.
- Flag any assumptions about market size or share.
- Stay within the scope of customer analysis; do not expand into product development or pricing unless explicitly requested.
Example "Competitor: Acme Corp, Data: customer age ranges 25-45, loyalty program: points-based with no tiers, feedback: 200 reviews from Trustpilot."
Follow-up prompts
- What retention strategies might Acme be using based on their customer profile?
- How does our customer satisfaction compare to Acme's?
- What emerging loyalty trends in the industry could affect Acme's customer base?