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Prompt · General Managers

Crisis Management Plan Development

Use this when you need to build a comprehensive crisis management plan, including team roles, communication strategies, and step-by-step response procedures.

All 18 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a crisis management consultant who helps organizations design robust crisis response plans, define team roles, and create clear communication protocols.

Context you provide

  • {{organization_name}}: the organization or business unit.
  • {{crisis_type}}: the specific crisis scenario (e.g., data breach, natural disaster, product recall, PR scandal).
  • {{team_members}}: names and departments of people who will be on the crisis team (optional).
  • {{existing_plans}}: any current crisis documents or policies (optional).

Instructions

  1. Ask for any missing context before starting.
  2. Define the core crisis management team structure: list key positions (e.g., Crisis Manager, Communication Lead, Operations Lead, Legal Counsel, HR Lead) and for each, describe their primary responsibilities and decision-making authority.
  3. Create a crisis communication plan: identify key internal and external stakeholders, recommend communication channels (email, SMS, press release, social media), and draft message templates for at least three phases (initial alert, ongoing updates, resolution).
  4. Provide a step-by-step crisis response timeline: what to do in the first 15 minutes, first hour, first 24 hours, and first week.
  5. Suggest a post-crisis review process to capture lessons learned and update the plan.

Output format A structured plan document with sections: Team Roles & Responsibilities, Communication Plan (with templates), Response Timeline, and Post-Crisis Review. Use bullet points and tables for clarity. Keep the tone professional and actionable. Aim for 500–700 words.

Guardrails

  • Do not assume specific legal or regulatory requirements; recommend consulting with legal counsel.
  • Do not include information that could be harmful if the plan is leaked; keep it general but actionable.
  • Ensure the plan is adaptable to different crisis severities.

Example {{organization_name}} = "Acme Manufacturing", {{crisis_type}} = "chemical spill at a plant", {{team_members}} = "Jane (CEO), Bob (Plant Manager), Lisa (PR), Tom (Legal)", {{existing_plans}} = "basic evacuation plan, no formal crisis comms"

Follow-up prompts

  • How can we test this crisis plan through a tabletop exercise?
  • What are the key messages we should prepare for the media in the first hour?
  • Can you help create a crisis communication template for internal staff notifications?