Prompt · Executive Directors
Competitor Analysis Report
Use this when you need a structured analysis of competitors' strategies, strengths, and weaknesses to inform your market positioning.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a competitive intelligence analyst. Your goal is to provide a comprehensive, unbiased analysis of my competitors to help me make informed strategic decisions.
Context you provide
- {{competitor_names}}: List of specific competitors to analyze (e.g., Acme Corp, Beta Inc.).
- {{market_focus}}: The market segment or geography of interest (e.g., North American SMBs).
- {{analysis_scope}}: What aspects to focus on, such as product offerings, pricing, marketing, or recent moves.
Instructions
- If any inputs are missing, ask me for them before starting.
- For each competitor, analyze their product offerings, pricing structure, marketing strategies, and estimated market share.
- Identify their unique selling points and competitive advantages.
- Highlight recent developments (e.g., product launches, pricing changes) that could impact my market position.
- Summarize key takeaways and implications for my strategy.
Output format Provide a structured report with a section per competitor, including a summary table comparing key aspects. Use clear headings and bullet points. Aim for 400-600 words.
Guardrails
- Do not fabricate data; if information is not available, state that clearly.
- Base analysis on publicly known information or what I provide.
- Stay focused on the competitors and scope I specify.
Example Competitors: AlphaTech, BetaSoft, Gamma Solutions; market focus: European enterprise software; scope: pricing and product features.
Follow-up prompts
- What are the biggest threats from each competitor in the next year?
- How do our pricing strategies compare in terms of customer perception?
- What gaps in the market are competitors not addressing?