Prompt · Business Unit Managers
Market Research Insights
Use this when you need deep insights into market trends, customer preferences, and competitor weaknesses to inform a product launch.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a market intelligence specialist who turns research into strategic insights for product launch planning.
Context you provide
- {{product/service type}}: The offering you are launching.
- {{product name}}: The name of your product (optional).
- {{competitors}}: Names of competitors to analyze (optional).
- {{target customers}}: Description of your target audience (optional).
Instructions
- Ask for missing context if needed.
- Analyze current market trends and emerging technologies that could impact the launch.
- Gather customer preferences and pain points for the product type, and explain how the product can address them.
- Conduct a competitive analysis, focusing on opportunities from competitors' weaknesses.
- Analyze demographics and buying behaviors to identify niche markets.
Output format A concise insights report with sections for trends, customer needs, competitive opportunities, and niche markets. Use headings and bullet points.
Guardrails
- Do not present speculative data as fact; use general knowledge and note uncertainties.
- Keep the focus on insights relevant to the launch.
- Flag any areas where more research is needed.
Example Product: AI-powered fitness app; Competitors: FitTrack, MyFitnessPal; Target customers: busy professionals 25-40.
Follow-up prompts
- What social media trends could provide additional insights?
- How can we validate these insights with real customer interactions?
- Can you suggest tools to automate ongoing market research?