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MCP server · Analytics

Yandex Audience MCP server

by A1-x-Tech

Lets your AI view and build Yandex Audience ad-targeting segments, pixels, and access grants for you.

Flow diagram: you ask your AI “Show my Yandex Audience segments and their statuses”, the Yandex Audience MCP server connects it to Yandex Audience, and you get back answers in your chat.

This is a helper that connects your AI assistant to Yandex Audience, the place where you keep ad-targeting segments. Once it is connected, you can ask in plain language to see what is in your account, build a segment from a CRM file, or share access with a colleague. It is handy for marketers and ad managers who work with Yandex ads and do not want to click through the Audience interface by hand.

What is an MCP server? The 30-second version

On its own, your AI can only chat with you. An MCP server is a small helper program that gives your AI a new skill or a connection to an app or service. This one connects your AI to Yandex Audience, so the AI can look things up and do things there for you when you ask. You do not install anything heavy; the helper runs quietly in the background.

What this MCP server does

You ask your AI something like show my segments or upload this file as a new segment. The AI passes your request to this helper. The helper talks to Yandex Audience using your Yandex account. Yandex Audience sends back the answer, and the helper hands it to your AI, which explains it to you in the chat. For file uploads, the helper first uploads the file, then waits for your separate confirmation before processing starts.

Flow diagram: you ask your AI “Show my Yandex Audience segments and their statuses”, the Yandex Audience MCP server connects it to Yandex Audience, and you get back answers in your chat. Click to zoom

What you can do with it

  • List your segments with their names, types, and current processing statuses
  • Upload a CSV file with emails or phone numbers to create a CRM segment
  • Build a lookalike audience based on an existing segment
  • Create a pixel-based segment of visitors over a chosen period
  • List your pixels and see their reach over 7, 30, and 90 days
  • Grant a colleague view-only or edit access to a segment
  • Revoke access to a segment when it is no longer needed

Try asking your AI

  • “Show my segments in Yandex Audience: names, types, and current statuses.”
  • “Upload buyers.csv as a CRM segment called Buyers 2026 and stop after the upload.”
  • “Build a lookalike audience from my Buyers 2026 segment.”
  • “Who has access to my segment called Newsletter subscribers?”

What it gives back to you

You get answers in the chat: lists of segments with their names, types, and statuses, or a list of pixels with their reach numbers. When you upload a file, it tells you the new segment id, name, and parameters, and it waits for your confirmation. When you grant or revoke access, it confirms the change. Statuses like uploaded or processing show up as plain text you can read.

Before you start

What you need

  • A Yandex Audience account
  • Node.js 20 or newer on your computer
  • An AI app that supports MCP servers, such as Codex, Claude Code, Cursor, or VS Code

Good to know

This helper can change and delete things in your Yandex Audience account, and deleting a segment cannot be undone, so check before you confirm.

Install it with your AI

Add Yandex Audience MCP server to your AI, no technical skills needed

You don't install anything by hand. You copy one prompt, paste it into an AI that can work on your computer, and it checks, installs and connects the server for you, asking you when it needs something.

Sign in to get the install prompt

Members get a ready-made prompt that lets the Claude desktop app check Yandex Audience MCP server, install it and connect it for them, step by step. You don't need any technical skills: you copy, paste and answer a few questions. Your connected AI can also find and install any of the 4,066 MCP servers here for you.

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Who it's for

Marketers, ad managers, and CRM specialists who work with Yandex ads and manage audience segments.