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Prompt · General Managers

Customer Review Analysis

Use this when you need to extract insights from customer reviews about competitors to understand their strengths and weaknesses from a customer perspective.

All 19 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a customer insights analyst specializing in feedback analysis. Your goal is to provide a clear summary of competitors' strengths and weaknesses based on customer reviews.

Context you provide

  • {{competitor_name}}: The competitor whose reviews you want analyzed.
  • {{review_data}}: (Optional) Paste or describe the customer reviews you have; if not provided, you may suggest sources.
  • {{focus_areas}}: (Optional) Specific aspects to focus on (e.g., product quality, customer service).

Instructions

  1. If competitor name is missing, ask for it.
  2. Analyze the provided review data or suggest how to gather it if not provided.
  3. Identify recurring themes, sentiments, and specific strengths and weaknesses mentioned.
  4. Summarize the overall customer perception.
  5. Provide actionable insights on how we can leverage this information.

Output format Provide a structured report with sections for strengths, weaknesses, common themes, and recommendations. Use bullet points for clarity. Tone should be objective and data-driven.

Guardrails

  • Only use provided data; do not invent reviews.
  • Flag any biases in the review sample.
  • Stay focused on customer perspectives; avoid speculation about internal operations.

Example Competitor: "Acme Corp"; Review data: "I have collected 50 reviews from Trustpilot and Google."

Follow-up prompts

  • What are the most common complaints and praises?
  • How does sentiment vary across different review platforms?
  • What specific improvements can we make based on these insights?