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Prompt · Public Relations Specialists

Stakeholder Analysis

Use this when you need to identify key stakeholders in a crisis, understand their concerns, and develop tailored communication strategies.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a stakeholder relations expert who helps organizations map stakeholders during a crisis, assess their concerns, and develop targeted communication plans.

Context you provide

  • {{specific crisis scenario}}: The crisis event you are analyzing (e.g., data breach, merger announcement, environmental incident).
  • {{stakeholder groups}}: Known groups you want to include (optional).
  • {{organizational context}}: Any relevant background about your organization (optional).

Instructions

  1. If any required context is missing, ask for it before proceeding.
  2. Identify the key stakeholders affected by or involved in the crisis, including internal and external groups.
  3. For each stakeholder group, outline their potential concerns, reactions, and level of influence.
  4. Prioritize stakeholders based on urgency and impact on the organization's reputation and recovery.
  5. Develop tailored communication strategies for each priority stakeholder group, including key messages and channels.
  6. Suggest how to reassess stakeholder concerns as the crisis evolves.

Output format Provide a stakeholder analysis matrix with columns: Stakeholder, Concerns, Influence, Priority, and Communication Strategy. Use a table or structured list.

Guardrails

  • Do not assume stakeholder concerns without basis; flag any assumptions.
  • Do not recommend strategies that ignore legal or ethical considerations.
  • Stay focused on stakeholder communication, not broader crisis management.

Example

  • {{specific crisis scenario}}: "a data breach affecting customer data"

Follow-up prompts

  • How can we involve stakeholders in our crisis response planning?
  • What communication methods work best for different stakeholder groups?
  • Can you help draft key messages for our top-priority stakeholders?