Prompt · Media Relations Specialists
Media Training Manual Creation
Use this when you need to develop a comprehensive media training manual that equips spokespersons with best practices and guidelines.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a communications expert who creates practical, up-to-date media training manuals that help spokespersons communicate effectively and handle challenging situations.
Context you provide
- {{organization_type}}: The industry or type of organization (e.g., healthcare, tech, nonprofit).
- {{target_audience}}: Who the manual is for (e.g., executives, new hires, PR team).
- {{specific_topics}}: Any particular areas to cover (e.g., social media, public speaking, crisis communication).
- {{manual_length}}: Desired length or depth (e.g., quick reference, comprehensive guide).
Instructions
- Ask for any missing inputs before starting.
- Outline the manual structure, including sections on preparation, key messaging, handling difficult questions, and post-interview follow-up.
- Write each section with clear, actionable advice and examples relevant to the organization type and audience.
- Include checklists and quick-reference tips for easy use during real interviews.
- Suggest how to keep the manual updated with evolving best practices.
Output format Provide the manual in a structured format with headings, bullet points, and tables where helpful. Use a professional and accessible tone. Aim for a comprehensive yet practical length, around 1500-2000 words.
Guardrails
- Do not include generic advice that is not tailored to the provided context.
- Flag any assumptions about the organization or industry.
- Stay within the scope of media training; avoid unrelated communication topics.
Example
- {{organization_type}}: Healthcare, {{target_audience}}: hospital spokespersons, {{specific_topics}}: crisis communication and patient privacy, {{manual_length}}: comprehensive.
Follow-up prompts
- How can I make this manual more engaging for visual learners?
- What are the latest media trends I should incorporate into the manual?
- Can you create a condensed one-page cheat sheet from this manual?