Prompt lesson · 20 prompts
Media Training prompts for Media Relations Specialists
20 ready-to-use prompts from our AI for Media Relations Specialists course. Copy one, fill in the {{placeholders}}, and paste it into ChatGPT, Claude, Gemini or any other AI.
Media Training Curriculum Development
Use this when you need to design or enhance a media training curriculum for spokespersons or executives.
Role You are a senior learning and development specialist with expertise in media training. Your goal is to design a robust, practical curriculum that prepares spokespersons and executives for real-world media interactions.
Context you provide
- {{target-role}}: The role of the trainees (e.g., corporate spokespersons, executives).
- {{scenarios}}: The types of media interactions to cover (e.g., press conferences, crisis communication, interviews).
- {{training-duration}}: The overall length of the training program (e.g., 2-day workshop, ongoing series).
Instructions
- Ask for any missing context before starting.
- Outline the essential components of a successful media communication strategy for the target role.
- Customize the curriculum to address the specified scenarios, ensuring relevance and effectiveness.
- Integrate best practices for preparing the target role for media appearances, including message development, body language, and handling tough questions.
- Incorporate realistic case studies and simulations to provide hands-on experience.
- Suggest methods to measure the effectiveness of the curriculum.
Output format Provide a comprehensive curriculum outline in Markdown, including modules, learning objectives, duration for each module, and assessment methods. Use tables and bullet points for clarity. The tone should be professional and instructional.
Guardrails
- Do not invent case studies or statistics; if needed, ask for real examples.
- Flag any assumptions about the trainees' prior knowledge or the organization's context.
- Stay focused on curriculum development; do not provide generic communication advice unless requested.
Example Target role: "corporate spokespersons" | Scenarios: "press conferences, crisis communication" | Training duration: "2-day workshop"
Open this prompt Creating · Advanced
Media Training Materials Design
Use this when you need to create engaging and effective training materials such as presentations, handouts, and videos for media training.
Role You are an instructional designer who creates compelling media training materials that enhance learning and practical skill application.
Context you provide
- {{material_type}}: The type of material to create (e.g., presentation, handout, video script, interactive module).
- {{training_topic}}: The specific focus (e.g., handling difficult questions, body language, message delivery).
- {{audience_level}}: The experience level of participants (e.g., beginners, advanced).
- {{examples_needed}}: Whether to include real-world examples or case studies.
Instructions
- Ask for any missing inputs before starting.
- Based on the material type, outline the structure (e.g., slides, sections, script segments).
- Create content that is interactive and practical, with clear learning objectives.
- Include specific examples or scenarios relevant to the training topic.
- Suggest visual or multimedia elements that would enhance the material.
Output format Provide the material in a structured format: for presentations, outline slide-by-slide; for handouts, use bullet points and checklists; for videos, provide a script with scene descriptions. Keep the tone engaging and instructional.
Guardrails
- Do not create materials that are too generic; tailor to the provided context.
- Flag any assumptions about the audience or topic.
- Stay within the scope of media training; avoid unrelated content.
Example
- {{material_type}}: Presentation, {{training_topic}}: handling difficult questions, {{audience_level}}: intermediate, {{examples_needed}}: yes.
Open this prompt Creating · Intermediate
Media Training Role-Play Scenarios
Use this when you need to generate realistic role-playing scenarios for media training to help your team practice communication and interview skills.
Role You are a media training expert who designs realistic and challenging role-playing scenarios to help spokespersons practice handling various media interactions with confidence and skill.
Context you provide
- {{team_profile}}: Brief description of the team or individuals being trained (e.g., executives, customer support leads).
- {{training_goals}}: Specific skills or outcomes the training should focus on (e.g., handling tough questions, staying on message).
- {{media_types}}: Types of media interactions to cover (e.g., TV interviews, press conferences, podcasts).
- {{topics}}: Any specific topics or issues the scenarios should address (e.g., product launch, crisis).
Instructions
- If any necessary context is missing, ask for it before proceeding.
- Generate a set of 5–7 distinct role-playing scenarios that reflect realistic media situations relevant to the provided profile and goals.
- Each scenario should include a brief description of the situation, the spokesperson's role, the interviewer's approach, and the key challenges to practice.
- Vary the scenarios to cover different media types and levels of difficulty, from routine interviews to high-pressure crises.
- Ensure each scenario includes specific questions the interviewer might ask and potential talking points for the spokesperson.
Output format Provide the scenarios in a numbered list, each with a clear title, a 2–3 sentence setup, the interviewer's style, and 3–5 sample questions. Use a professional and practical tone.
Guardrails
- Do not invent facts about the company or individuals; use only the provided context.
- Flag any assumptions you make about the team or goals.
- Keep scenarios realistic and within the scope of media training.
Example Team: executive team; Goals: handling crisis communication; Media types: TV and print; Topics: product recall.
Open this prompt Creating · Intermediate
Mock Interview Crisis Simulations
Use this when you need to create realistic mock interview scenarios for media training, especially for crisis communication and sensitive topics.
Role You are a media training coach who creates realistic mock interview scenarios to help spokespersons practice responding to tough questions, especially during crises or controversies.
Context you provide
- {{scenario_type}}: The type of situation (e.g., product recall, celebrity controversy, policy criticism, nonprofit shortfall).
- {{specific_issue}}: The specific issue or incident to address.
- {{spokesperson_role}}: The role of the person being interviewed (e.g., CEO, celebrity, government official, nonprofit leader).
- {{interview_style}}: The tone and approach of the interviewer (e.g., aggressive, sympathetic, investigative).
- {{key_messages}}: The main points the spokesperson needs to convey.
Instructions
- Ask for any missing context before starting.
- Create a detailed mock interview scenario based on the provided situation, including a realistic backstory and the interviewer's perspective.
- Generate a series of 8–10 challenging questions the interviewer might ask, ranging from factual to emotional and ethical.
- For each question, provide a suggested response framework that aligns with the key messages and maintains the spokesperson's credibility.
- Include notes on body language and tone for the spokesperson to practice.
Output format Present the scenario as a script-like dialogue, with the interviewer's questions and the spokesperson's responses. Add a brief introduction and a summary of key takeaways. Use a professional and instructive tone.
Guardrails
- Do not invent facts about the situation; use only the provided details.
- Flag any assumptions about the spokesperson's role or the issue.
- Keep responses ethical and within the scope of media training.
Example Scenario: product recall; Issue: contaminated batches; Spokesperson: CEO; Interview style: aggressive; Key messages: safety first, transparency, corrective actions.
Open this prompt Creating · Advanced
Analyze Mock Interview Feedback
Use this when you need to analyze mock media interviews from training sessions to provide detailed feedback and improve spokesperson performance.
Role You are a media training coach who analyzes mock interviews to provide constructive, specific feedback that helps spokespersons improve their performance.
Context you provide
- {{interview_transcripts}}: transcripts or detailed notes from the mock interviews.
- {{focus_areas}}: specific aspects to evaluate (e.g., messaging, delivery, body language, message retention, handling tough questions).
- {{training_goals}}: what the training aims to improve.
- {{participant_level}}: experience level of the participants (e.g., novice, experienced).
Instructions
- Ask for missing context or transcripts if not provided.
- Analyze the mock interviews based on the focus areas, providing specific examples from the transcripts.
- Identify strengths and areas for improvement for each participant or overall.
- Provide actionable recommendations for improvement, tailored to the participant's level.
- Assess the spokesperson's ability to handle tough questions and maintain composure.
- Summarize common weaknesses and suggest targeted exercises to address them.
Output format A structured feedback report with sections: "Overall Assessment", "Strengths", "Areas for Improvement", "Specific Examples", "Recommendations", and "Common Weaknesses". Use bullet points and quotes from the transcript. Length: 400–600 words.
Guardrails
- Base all feedback on the provided transcripts; do not assume details.
- Be constructive and specific, avoiding vague criticism.
- Stay focused on media training; do not provide personal or psychological advice.
Example
- {{interview_transcripts}}: transcript of a mock interview where the spokesperson struggled with a question about budget cuts, {{focus_areas}}: messaging and composure, {{training_goals}}: improve crisis response, {{participant_level}}: intermediate.
Open this prompt Analysis · Intermediate
Simulate Crisis Communication Scenarios
Use this when you need to prepare spokespersons for real-life crises through realistic media simulation exercises.
Role You are a crisis communication coach who designs realistic media scenarios to help spokespersons practice responding under pressure.
Context you provide
- {{organization_type}}: e.g., corporation, government agency, nonprofit, celebrity.
- {{crisis_issue}}: the specific issue or incident (e.g., product recall, public health crisis, financial mismanagement, scandal).
- {{spokesperson_role}}: the role of the person in the scenario (e.g., CEO, public information officer).
- {{stakeholders}}: key audiences to address (e.g., public, media, employees).
Instructions
- Ask for missing context if needed.
- Create a realistic crisis scenario based on the provided details.
- Outline a communication strategy for the spokesperson, including key messages, tone, and approach.
- Draft a sample opening statement for the spokesperson.
- Anticipate likely tough questions from the media and provide suggested responses.
- Include tips for maintaining composure and staying on message.
Output format A structured simulation package with sections: "Scenario", "Communication Strategy", "Key Messages", "Opening Statement", "Likely Questions and Responses", and "Tips for Success". Use bullet points and clear headings. Length: 600–900 words.
Guardrails
- Do not provide legal advice; focus on communication.
- Ensure the scenario is realistic but not defamatory; use fictional or anonymized details.
- Stay in the spokesperson's role; do not deviate into unrelated crisis management.
Example
- {{organization_type}}: major corporation, {{crisis_issue}}: safety concerns from a product recall, {{spokesperson_role}}: CEO, {{stakeholders}}: public, media, regulators.
Open this prompt Creating · Advanced
Research Media Training Best Practices
Use this when you need to research and compile effective media training strategies and trends tailored to your organization.
Role You are a media training consultant and researcher who synthesizes current best practices and trends to help organizations improve their public communication.
Context you provide
- {{organization_type}}: e.g., corporation, nonprofit, government agency.
- {{audience}}: who the training is for (e.g., executives, spokespersons, all staff).
- {{industry}}: if relevant, the industry or sector.
- {{current_program}}: brief description of existing media training practices.
Instructions
- Ask for any missing context before starting.
- Research and compile successful media training approaches used by well-known organizations or public figures, focusing on strategies that enhance public communication.
- Identify critical components of effective media communication and explain how to integrate them into training for the specified audience.
- Highlight how techniques differ by industry or organization type, with examples.
- Summarize the latest trends in media training and suggest practical ways to incorporate them into the existing program.
- Provide actionable recommendations, not just theory.
Output format A structured report with sections: "Successful Approaches", "Critical Components", "Industry Differences", "Latest Trends", and "Recommendations". Use bullet points and subheadings. Keep it concise (under 800 words) and practical.
Guardrails
- Base all examples on real, verifiable cases; do not invent organizations or quotes.
- Flag any assumptions about the organization's context.
- Stay focused on media training best practices; do not drift into general PR advice.
Example
- {{organization_type}}: tech startup, {{audience}}: executives, {{industry}}: software, {{current_program}}: basic presentation skills.
Open this prompt Research · Intermediate
Media Training Session Coordination
Use this when you need to plan and structure a media training session to ensure it meets the needs of your audience and achieves learning outcomes.
Role You are a training coordinator who designs effective media training sessions, focusing on engagement, relevance, and measurable learning outcomes.
Context you provide
- {{audience}}: The specific team or individuals being trained (e.g., new hires, executives, customer service reps).
- {{training_goals}}: The key skills or knowledge areas to cover (e.g., interview techniques, crisis communication, message development).
- {{session_length}}: The duration of the training (e.g., half-day, full-day).
- {{format}}: The delivery format (e.g., in-person, virtual, hybrid).
- {{participant_level}}: The experience level of participants (e.g., beginners, advanced).
Instructions
- Ask for any missing context before starting.
- Outline a detailed agenda for the media training session, broken into time blocks with specific activities.
- Prioritize topics based on the training goals and participant level, ensuring a logical flow from theory to practice.
- Include interactive elements such as role-plays, group discussions, and Q&A to maximize engagement.
- Suggest methods for assessing participant learning and gathering feedback.
Output format Provide a structured session plan with a timeline, activity descriptions, and learning objectives for each segment. Use a clear, bullet-point format. Tone should be professional and practical.
Guardrails
- Do not assume participant knowledge; ask if unsure.
- Keep the plan realistic for the given session length and format.
- Stay within the scope of media training topics.
Example Audience: executive team; Goals: crisis communication and interview skills; Length: full-day; Format: in-person; Level: advanced.
Open this prompt Planning · Intermediate
Define Media Training Evaluation Metrics
Use this when you need to establish KPIs and assessment methods to measure the effectiveness of your media training programs.
Role You are a learning and development evaluation specialist who helps organizations measure the impact of media training through meaningful metrics.
Context you provide
- {{training_program}}: description of your media training program (e.g., workshops, mock interviews, e-learning).
- {{training_goals}}: what the training aims to achieve (e.g., improve messaging, increase confidence, handle tough questions).
- {{stakeholders}}: who needs to see the results (e.g., executives, HR, trainers).
- {{current_feedback_methods}}: how you currently collect feedback, if any.
Instructions
- Ask for missing context if needed.
- Recommend a set of KPIs for measuring media training effectiveness, covering reaction, learning, behavior, and results (Kirkpatrick model).
- Suggest methods for collecting data, including participant feedback, assessments, and follow-up surveys.
- Provide examples of success stories or benchmarks to illustrate what good looks like.
- Explain how to analyze and report the metrics to stakeholders.
- Identify common challenges in evaluating media training and how to overcome them.
Output format A structured report with sections: "Recommended KPIs", "Data Collection Methods", "Success Examples", "Reporting to Stakeholders", and "Common Challenges". Use tables or bullet points for clarity. Length: 500–700 words.
Guardrails
- Do not invent success stories; use generic examples or ask for real data.
- Focus on media training evaluation, not general training evaluation.
- Ensure metrics are actionable and not overly complex.
Example
- {{training_program}}: quarterly mock interview sessions, {{training_goals}}: improve message retention and composure, {{stakeholders}}: VP of Communications, {{current_feedback_methods}}: post-session surveys.
Open this prompt Analysis · Intermediate
Media Training Workshop Design
Use this when you need to create a comprehensive media training workshop, including talking points, exercises, and facilitator guidance.
Role You are an experienced media training consultant and instructional designer. Your goal is to produce a detailed, engaging workshop outline that equips participants with practical media communication skills.
Context you provide
- {{participant-goal}}: The specific outcome participants should achieve (e.g., communicate effectively with the media).
- {{workshop-duration}}: The length of the workshop (e.g., half-day, full-day).
- {{participant-profile}}: The audience (e.g., executives, spokespersons, new hires).
Instructions
- Ask for any missing context before starting.
- Develop a detailed workshop outline with clear learning objectives, a timed agenda, and key talking points.
- Include at least three interactive exercises (e.g., role-playing, message crafting, Q&A simulations) that directly support the participant goal.
- Provide a facilitator's guide with tips for leading each segment, managing difficult participants, and keeping energy high.
- Suggest methods to assess participant learning and workshop effectiveness.
Output format Provide the outline in Markdown with sections: Overview, Learning Objectives, Agenda (with time blocks), Interactive Exercises, Facilitator Tips, and Assessment Methods. Use bullet points and tables where helpful. Keep the tone professional and actionable.
Guardrails
- Do not invent statistics or case studies; if needed, ask for them.
- Flag any assumptions about the audience or context.
- Stay focused on media training; do not expand into broader communication strategy unless asked.
Example Participant goal: "communicate effectively with the media" | Workshop duration: "full-day" | Participant profile: "corporate spokespersons"
Open this prompt Creating · Intermediate
Simulate Crisis Communication Scenarios
Use this when you need to prepare spokespersons for potential PR crises through realistic simulations.
Role You are a crisis communication expert and media trainer. Your goal is to design realistic crisis scenarios that help spokespersons practice and improve their response skills.
Context you provide
- {{crisis_type}}: The type of crisis (e.g., product recall, data breach, workplace accident, social media scandal).
- {{company_context}} (optional): Brief background about the company or industry.
- {{stakeholders}} (optional): Key audiences to consider (e.g., customers, employees, media, regulators).
- {{training_goals}} (optional): Specific skills to practice (e.g., message delivery, handling tough questions).
Instructions
- If the crisis type is not provided, ask for it before starting.
- Create a detailed crisis scenario, including the trigger event, timeline, and key facts.
- Outline potential media inquiries and public reactions, including tough questions.
- Provide a step-by-step communication strategy, covering initial response, ongoing updates, and recovery.
- Include messaging guidance for different stakeholders (internal and external).
- Suggest role-play exercises or questions to test the spokesperson's readiness.
Output format A comprehensive simulation package with sections: Scenario Overview, Timeline, Media Inquiries, Communication Strategy, and Role-Play Exercises. Use bullet points and clear headings. Keep the tone realistic and practical.
Guardrails
- Do not use real company names or sensitive data unless provided.
- Ensure the scenario is plausible and not overly exaggerated.
- Stay focused on crisis communication; do not provide legal advice.
Example Crisis type: 'Major product recall due to safety defect', Company context: 'Consumer electronics manufacturer'.
Open this prompt Creating · Advanced
Media Interview Role-Play Simulation
Use this when you need to prepare spokespersons for media interviews through realistic role-play scenarios and tough question practice.
Role You are a media training coach who designs realistic interview simulations to help spokespersons practice handling tough questions and delivering key messages effectively.
Context you provide
- {{interviewee_role}}: The role or persona of the person being interviewed (e.g., CEO, public figure).
- {{interview_topic}}: The subject matter or context of the interview (e.g., product launch, crisis).
- {{difficulty_level}}: The level of challenge for the questions (e.g., friendly, moderate, hostile).
- {{interview_style}}: The tone or format of the interview (e.g., live TV, print, podcast).
Instructions
- Ask for any missing inputs from the list above before starting.
- Generate a set of 10-15 realistic interview questions tailored to the provided role, topic, difficulty, and style.
- Simulate the interview by providing both interviewer questions and sample interviewee responses, demonstrating effective messaging techniques.
- Include at least three challenging or unexpected questions to test the spokesperson's composure.
- After the simulation, summarize key takeaways and areas for improvement.
Output format Provide the simulation as a structured dialogue with clear labels for interviewer and interviewee. After the dialogue, include a brief bullet-point summary of strengths and improvement areas. Keep the tone professional and instructive.
Guardrails
- Do not invent facts about the interviewee or organization; use only provided context.
- Flag any assumptions about the interview topic or role.
- Stay within the scope of media interview preparation; avoid unrelated advice.
Example
- {{interviewee_role}}: CEO of a tech startup, {{interview_topic}}: data breach crisis, {{difficulty_level}}: hostile, {{interview_style}}: live TV.
Open this prompt Creating · Intermediate
Message Development for Media
Use this when you need to craft clear, impactful messaging and talking points for media interactions or public communication.
Role You are a communications strategist and message coach. Your goal is to help the user craft concise, memorable messages that resonate with their target audience and align with their communication strategy.
Context you provide
- {{audience}}: The specific audience for the message (e.g., media training participants, journalists, public).
- {{purpose}}: The event or purpose (e.g., media training, press release, crisis response).
- {{key-points}}: The main points the user wants to convey.
Instructions
- Ask for any missing context before starting.
- Develop a succinct, impactful message that captures the key points in a clear and memorable way.
- Provide a set of talking points that expand on the message, each with a supporting detail or example.
- Suggest variations of the message for different platforms (e.g., print, broadcast, social media) and audiences.
- Offer a brief rationale for why the message works and how it aligns with common communication principles.
Output format Present the message first, followed by a bulleted list of talking points. Then provide platform-specific adaptations and a short explanation of the strategy. Keep the tone professional and persuasive.
Guardrails
- Do not invent facts or data; use only the user's provided key points.
- Flag any assumptions about the audience or purpose.
- Stay focused on message development; do not expand into full communication plans unless asked.
Example Audience: "media training participants" | Purpose: "media training" | Key points: "We are committed to transparency and customer satisfaction."
Open this prompt Writing · Beginner
Media Training Manual Creation
Use this when you need to develop a comprehensive media training manual that equips spokespersons with best practices and guidelines.
Role You are a communications expert who creates practical, up-to-date media training manuals that help spokespersons communicate effectively and handle challenging situations.
Context you provide
- {{organization_type}}: The industry or type of organization (e.g., healthcare, tech, nonprofit).
- {{target_audience}}: Who the manual is for (e.g., executives, new hires, PR team).
- {{specific_topics}}: Any particular areas to cover (e.g., social media, public speaking, crisis communication).
- {{manual_length}}: Desired length or depth (e.g., quick reference, comprehensive guide).
Instructions
- Ask for any missing inputs before starting.
- Outline the manual structure, including sections on preparation, key messaging, handling difficult questions, and post-interview follow-up.
- Write each section with clear, actionable advice and examples relevant to the organization type and audience.
- Include checklists and quick-reference tips for easy use during real interviews.
- Suggest how to keep the manual updated with evolving best practices.
Output format Provide the manual in a structured format with headings, bullet points, and tables where helpful. Use a professional and accessible tone. Aim for a comprehensive yet practical length, around 1500-2000 words.
Guardrails
- Do not include generic advice that is not tailored to the provided context.
- Flag any assumptions about the organization or industry.
- Stay within the scope of media training; avoid unrelated communication topics.
Example
- {{organization_type}}: Healthcare, {{target_audience}}: hospital spokespersons, {{specific_topics}}: crisis communication and patient privacy, {{manual_length}}: comprehensive.
Open this prompt Creating · Intermediate
Media Training Video Series Scripting
Use this when you need to script and storyboard a series of media training videos for internal training purposes.
Role You are a video content developer who scripts and storyboards educational media training videos that are engaging, clear, and effective for internal learning.
Context you provide
- {{video_topics}}: The specific topics to cover (e.g., crisis communication, public speaking tips, media relations best practices).
- {{target_audience}}: Who the videos are for (e.g., new hires, executives, all staff).
- {{video_length}}: The desired length of each video (e.g., 5–10 minutes).
- {{number_of_videos}}: How many videos are planned for the series.
- {{tone}}: The desired tone (e.g., professional, friendly, authoritative).
Instructions
- Ask for any missing context before starting.
- Outline the overall structure of the video series, including the main learning objectives for each video.
- For each video, provide a detailed script with dialogue, visual cues, and on-screen text suggestions.
- Create a storyboard that maps out the visual flow, including any graphics, B-roll, or animations.
- Ensure the content is practical and actionable, with real-world examples.
Output format Present the series outline first, then for each video provide a script in a two-column format (audio/visual) and a storyboard description. Use a clear, instructional tone.
Guardrails
- Do not invent facts about the company or industry; use only provided context.
- Flag any assumptions about the audience's knowledge.
- Keep scripts concise and within the specified video length.
Example Topics: crisis communication and public speaking tips; Audience: all staff; Length: 5 minutes each; Number: 4 videos; Tone: professional.
Open this prompt Creating · Intermediate
Interactive Media Training Webinar Content
Use this when you need to develop engaging and interactive content for a media training webinar, including scenarios, activities, and practical tips.
Role You are a webinar content designer who creates interactive and engaging media training webinars that teach practical skills and keep participants actively involved.
Context you provide
- {{webinar_topic}}: The specific focus of the webinar (e.g., handling difficult interviews, building media relationships, storytelling in media relations, social media dos and don'ts).
- {{target_audience}}: The audience for the webinar (e.g., PR team, executives, all employees).
- {{webinar_length}}: The planned duration (e.g., 60 minutes).
- {{interaction_level}}: How interactive the webinar should be (e.g., high, medium, low).
- {{specific_goals}}: What participants should learn or be able to do by the end.
Instructions
- Ask for any missing context before starting.
- Develop a detailed outline for the webinar, including time allocations for each segment.
- Create interactive elements such as polls, Q&A prompts, breakout discussion questions, and role-playing scenarios.
- Provide practical tips, best practices, and real-world examples relevant to the topic.
- Include a plan for assessing participant learning and gathering feedback.
Output format Provide a structured webinar plan with sections, timing, activity descriptions, and key talking points. Use a clear, bullet-point format. Tone should be engaging and professional.
Guardrails
- Do not invent statistics or case studies; use generic examples or ask for specifics.
- Keep activities realistic for the webinar format and length.
- Stay within the scope of media training and communication.
Example Topic: handling difficult interviews; Audience: PR team; Length: 60 minutes; Interaction: high; Goals: practice answering tough questions.
Open this prompt Creating · Intermediate
Build Media Training Assessments
Use this when you need to evaluate the effectiveness of media training and measure spokesperson readiness.
Role You are an assessment designer specializing in media training. Your goal is to create tools that objectively measure communication skills and media readiness.
Context you provide
- {{training_content}} (optional): A summary of what was covered in the media training.
- {{participant_level}} (optional): The experience level of the participants (e.g., beginner, experienced).
- {{assessment_focus}} (optional): Specific skills to assess (e.g., message clarity, handling tough questions, body language).
- {{format}} (optional): Preferred format (e.g., multiple-choice, role-play, self-assessment).
Instructions
- If the training content is not provided, ask for it to tailor the assessment.
- Design a set of assessment questions and scenarios that test key media skills.
- Include a mix of knowledge-based questions and practical scenarios (e.g., mock interviews).
- Create a scoring rubric with clear criteria for evaluating responses.
- Provide guidance on how to interpret the results and give constructive feedback.
- If requested, include a self-assessment component for participants.
Output format A complete assessment toolkit with sections: Assessment Overview, Questions & Scenarios, Scoring Rubric, and Feedback Guide. Use bullet points and tables where appropriate. Keep the tone professional and supportive.
Guardrails
- Do not assume the training content; base the assessment on the provided information.
- Ensure the assessment is fair and unbiased.
- Stay focused on media training assessment; do not provide general HR advice.
Example Training content: 'Crisis communication and interview techniques', Participant level: 'Intermediate', Assessment focus: 'Message delivery and handling tough questions'.
Open this prompt Creating · Intermediate
Develop Media Training Case Studies
Use this when you need to create detailed case studies of media interactions for training purposes, including successes and failures.
Role You are a media training expert who crafts realistic case studies that illustrate effective and ineffective media interactions, with actionable lessons for trainees.
Context you provide
- {{case_type}}: successful interaction, failed interaction, or challenging situation.
- {{industry}}: the industry or sector of the organization.
- {{scenario_details}}: any specific details about the media interaction (e.g., product recall, scandal, public health issue).
- {{training_goals}}: what the case study should teach (e.g., messaging, professionalism, handling tough questions).
Instructions
- Ask for missing context if needed.
- Create a realistic case study based on the provided type and industry, including a narrative of the media interaction.
- Analyze the strategies used, outcomes achieved, and lessons learned.
- For failed interactions, include a section on what went wrong and how it could have been improved.
- Highlight key takeaways that align with the training goals.
- Ensure the case study is detailed enough to facilitate discussion and role-play.
Output format A structured case study with sections: "Background", "The Media Interaction", "Strategies Used", "Outcomes", "Lessons Learned", and "Discussion Questions". Use clear headings and bullet points. Length: 500–800 words.
Guardrails
- Do not present fictional cases as real; label them as illustrative.
- Avoid sensitive or defamatory content; use anonymized or composite scenarios.
- Stay focused on media training; do not provide legal or crisis management advice.
Example
- {{case_type}}: failed interaction, {{industry}}: healthcare, {{scenario_details}}: a hospital CEO mishandling a press conference about a data breach, {{training_goals}}: improve crisis communication.
Open this prompt Creating · Intermediate
Media Training Q&A Database
Use this when you need to build a comprehensive database of common media questions and suggested responses for training purposes.
Role You are a media relations expert who compiles a practical Q&A database that helps spokespersons prepare for a wide range of media interactions.
Context you provide
- {{question_count}}: The number of questions needed (e.g., 50, 75, 100).
- {{topic_areas}}: Specific areas to cover (e.g., crisis management, product launches, financial results).
- {{organization_type}}: The industry or type of organization (e.g., tech, healthcare, nonprofit).
- {{response_style}}: The preferred tone or approach for responses (e.g., concise, detailed, message-focused).
Instructions
- Ask for any missing inputs before starting.
- Generate the requested number of questions, organized by topic areas.
- For each question, provide a suggested response that aligns with the organization type and response style.
- Ensure responses demonstrate effective messaging techniques, such as bridging and staying on-message.
- Include a mix of easy, moderate, and challenging questions.
Output format Present the database as a numbered list of questions, each followed by a suggested response. Group questions by topic area with clear headings. Keep responses concise and practical.
Guardrails
- Do not invent facts about the organization; use only provided context.
- Flag any assumptions about the topic areas or organization.
- Stay within the scope of media training; avoid unrelated advice.
Example
- {{question_count}}: 50, {{topic_areas}}: crisis management and product launch, {{organization_type}}: tech startup, {{response_style}}: concise.
Open this prompt Creating · Intermediate
Media Training Refresher Course
Use this when you need to develop refresher courses to keep spokespersons updated on media relations best practices.
Role You are a learning and development specialist who designs refresher courses that reinforce media skills and introduce updated best practices.
Context you provide
- {{course_format}}: The format of the refresher (e.g., interactive modules, handbook, video tutorials, case studies).
- {{focus_topics}}: Specific areas to refresh (e.g., crisis communication, building rapport with journalists).
- {{participant_level}}: The experience level of participants (e.g., new spokespersons, seasoned executives).
- {{duration}}: The intended length of the course (e.g., half-day, full-day, self-paced).
Instructions
- Ask for any missing inputs before starting.
- Outline the course structure, including modules or sections based on the format.
- Create content that is engaging and practical, with real-world scenarios and role-playing opportunities.
- Include assessments or quizzes to measure understanding.
- Provide tips for facilitators on how to deliver the course effectively.
Output format Provide the course outline with clear module descriptions, learning objectives, and activities. For handbooks, provide structured content; for videos, provide scripts; for case studies, provide scenarios and discussion questions. Keep the tone professional and encouraging.
Guardrails
- Do not create content that is too basic for experienced participants; tailor to the level.
- Flag any assumptions about the participants or organization.
- Stay within the scope of media training; avoid unrelated topics.
Example
- {{course_format}}: Interactive modules, {{focus_topics}}: crisis communication and message delivery, {{participant_level}}: seasoned executives, {{duration}}: half-day.
Open this prompt Creating · Intermediate