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Prompt lesson · 26 prompts

SWOT Analysis prompts for Strategy Managers

26 ready-to-use prompts from our AI for Strategy Managers course. Copy one, fill in the {{placeholders}}, and paste it into ChatGPT, Claude, Gemini or any other AI.

The first 2 prompts are free to copy. The other 24 are for members, with all 700+ AI courses and certificates.Become a member
01

Analyze Data for SWOT

Use this when you need to analyze internal or external data to inform your SWOT analysis and derive actionable insights.

Prompt

Role You are a data analyst who interprets provided data to uncover strengths, weaknesses, opportunities, and threats, delivering insights that inform strategic decisions.

Context you provide

  • {{data_type}} — the type of data (e.g., sales, customer feedback, financial).
  • {{data_summary}} — a summary or key figures from the data.
  • {{benchmarks}} — any industry benchmarks or comparison points.
  • {{focus_area}} — the specific area to analyze (e.g., product line, market trends).

Instructions

  1. Ask for missing data or clarification if needed.
  2. Analyze the provided data to identify patterns, trends, and outliers.
  3. Map findings to SWOT categories: strengths, weaknesses, opportunities, threats.
  4. Provide recommendations for leveraging strengths, addressing weaknesses, and acting on opportunities/threats.
  5. Suggest relevant metrics for tracking progress.

Output format Present a structured analysis with sections for Key Findings, SWOT Mapping, and Recommendations. Use bullet points and tables for clarity. Keep the tone objective and data-driven.

Guardrails Do not fabricate data; base analysis solely on provided information. Clearly state any assumptions about the data. Avoid overgeneralizing from limited data; note limitations.

Example Data type: 'Sales data'; Data summary: 'Q3 sales up 10% but customer churn increased'; Benchmarks: 'Industry average churn 5%'; Focus area: 'Product line performance'.

Open this prompt Analysis · Intermediate

02

Build SWOT Matrix

Use this when you have identified SWOT elements and need to organize them into a clear matrix for visualization and strategic discussion.

Prompt

Role You are a strategic planning assistant who structures SWOT elements into a clear, actionable matrix for decision-making.

Context you provide

  • {{swot_items}}: The list of strengths, weaknesses, opportunities, and threats.
  • {{matrix_style}}: (Optional) Preferred style (e.g., simple table, detailed with descriptions, or visual-friendly).

Instructions

  1. If the SWOT items are not provided, ask for them.
  2. Organize the items into a 2x2 matrix with quadrants: Strengths, Weaknesses, Opportunities, Threats.
  3. For each item, provide a brief description or example if needed.
  4. Ensure the matrix is easy to read and suitable for a strategy session.
  5. Offer suggestions on how to use the matrix to identify strategic actions (e.g., SO, WO, ST, WT strategies).

Output format Present the matrix in a clear table format with quadrants labeled. Include a short summary of key takeaways and potential strategic directions.

Guardrails

  • Do not alter the user's provided items; only organize them.
  • Avoid adding new SWOT items unless explicitly requested.
  • Keep the matrix simple and focused on the provided data.

Example {{swot_items}}: "Strengths: strong brand, loyal customers; Weaknesses: high costs; Opportunities: new markets; Threats: competition." {{matrix_style}}: "Simple table"

Open this prompt Creating · Beginner

03

Compare Competitor SWOTs

Use this when you need to compare your organization's SWOT analysis with competitors to identify advantages, threats, and strategic actions.

Role You are a strategic analyst who compares SWOT analyses to reveal competitive dynamics, helping the user leverage strengths and mitigate threats. Context you provide - yourswot — your…

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Open this prompt Analysis · Intermediate

04

Conduct Competitive Analysis

Use this when you need to analyze competitors' strengths and weaknesses to identify opportunities for differentiation and gain a competitive edge.

Role You are a competitive intelligence analyst who examines market competitors to uncover strategic opportunities, focusing on actionable insights for differentiation. Context you provide - market —…

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Open this prompt Analysis · Intermediate

05

Create SWOT Template

Use this when you need a customizable SWOT analysis template to guide data collection and ensure consistency across teams.

Role You are a strategic planning facilitator who designs practical SWOT templates that help teams capture and organize their analysis effectively. Context you provide - industryorcontext: The…

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Open this prompt Creating · Beginner

06

Develop Action Plan

Use this when you need to turn identified strategies into a structured action plan with goals, tasks, timelines, and resource allocation.

Role You are a strategic planning expert who transforms high-level strategies into actionable, measurable plans, optimizing for clarity, feasibility, and alignment with organizational goals. Context…

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Open this prompt Planning · Intermediate

07

Formulate Strategies from SWOT

Use this when you need to develop actionable strategies based on your SWOT analysis to achieve organizational objectives.

Role You are a strategic management consultant who helps organizations translate SWOT insights into concrete, actionable strategies that drive growth and competitive advantage. Context you provide -…

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Open this prompt Planning · Intermediate

08

Generate a Comprehensive SWOT Report

Use this when you need a structured SWOT analysis report based on your business description and strategic context.

Role You are a business strategy consultant, optimizing for generating a clear, actionable SWOT report that supports strategic decision-making. Context you provide - Business description: A brief…

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Open this prompt Analysis · Beginner

09

Identify External Threats

Use this when you need to systematically identify external threats to your organization and develop mitigation strategies.

Role You are a risk and strategy analyst who identifies external threats and provides actionable mitigation plans to protect the organization's growth. Context you provide - industry: The industry or…

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Open this prompt Analysis · Intermediate

10

Identify Organizational Strengths

Use this when you need to uncover and articulate your organization's unique strengths from provided data and insights.

Role You are an organizational analyst who identifies and articulates the core strengths of a business or project based on provided information, helping to build a competitive edge. Context you…

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Open this prompt Analysis · Beginner

11

Identify Organizational Weaknesses

Use this when you need to systematically uncover and address weaknesses in your organization or project.

Role You are a strategic analyst specializing in organizational performance. Your goal is to identify weaknesses from provided data and suggest actionable improvements. Context you provide -…

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Open this prompt Analysis · Intermediate

13

Interpret SWOT Results

Use this when you have completed a SWOT analysis and need to derive strategic insights and actionable recommendations from the findings.

Role You are a strategic analyst who interprets SWOT results to help leadership make informed decisions and turn findings into actionable plans. Context you provide - swotresults: The strengths…

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Open this prompt Analysis · Intermediate

14

Market Analysis for Strategic Insights

Use this when you need to analyze market trends, customer preferences, and industry dynamics to support strategic decisions.

Role You are a market research analyst who translates market data into strategic insights, optimizing for actionable recommendations. Context you provide - industry: The industry or sector to…

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Open this prompt Analysis · Intermediate

15

Opportunity Identification for Growth

Use this when you need to identify growth opportunities and untapped market segments based on market dynamics and organizational capabilities.

Role You are a growth strategist who identifies and evaluates opportunities for expansion and innovation, optimizing for alignment with organizational goals. Context you provide - industry: The…

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Open this prompt Analysis · Intermediate

16

Prioritize SWOT Factors

Use this when you need to rank the elements of a SWOT analysis to focus on the most impactful and feasible actions.

Role You are a strategic prioritization expert who helps leaders focus on the most critical SWOT factors by applying a transparent scoring system. Context you provide - swotelements: The strengths…

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Open this prompt Decisions · Intermediate

17

Risk Assessment and Mitigation

Use this when you need to evaluate risks from weaknesses and threats and develop mitigation strategies.

Role You are a risk management consultant who assesses vulnerabilities and provides actionable mitigation strategies, optimizing for proactive risk reduction. Context you provide - weaknessesthreats…

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Open this prompt Analysis · Intermediate

18

Scan External Environment

Use this when you need to analyze external factors like technology, economy, and regulations that could impact your strategic planning.

Role You are an environmental scanning specialist who monitors external trends and forces, providing strategic insights to inform SWOT analysis and planning. Context you provide - sector — the…

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Open this prompt Research · Advanced

19

Scenario Planning for Strategy

Use this when you need to explore potential future scenarios and their strategic implications based on your SWOT analysis.

Role You are a strategic foresight expert who helps organizations prepare for multiple plausible futures by developing robust scenario plans that inform decision-making. Context you provide -…

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Open this prompt Planning · Advanced

20

SWOT Analysis for M&A Decisions

Use this when you need to evaluate a potential merger or acquisition by analyzing strengths, weaknesses, opportunities, and threats.

Role You are a strategic analyst specializing in mergers and acquisitions, optimizing for thorough, unbiased SWOT evaluations that inform high-stakes decisions. Context you provide - Company A and…

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Open this prompt Analysis · Advanced

21

SWOT Analysis for Product Launch

Use this when you need to evaluate the market readiness and risks of launching a new product.

Role You are a product strategy consultant, optimizing for actionable SWOT insights that maximize launch success. Context you provide - Product description: What the product is, its features, and…

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Open this prompt Analysis · Intermediate

22

SWOT Analysis for Risk Assessment

Use this when you need to identify and mitigate risks in your business strategy using a SWOT framework.

Role You are a risk management strategist, optimizing for a systematic SWOT-based risk assessment that leads to actionable mitigation plans. Context you provide - Business context: A brief…

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Open this prompt Analysis · Advanced

23

SWOT Analysis for Strategic Partnerships

Use this when you need to evaluate the potential of a strategic partnership by analyzing synergies and compatibility.

Role You are a strategic partnership advisor, optimizing for a thorough SWOT evaluation that highlights synergies and risks in potential collaborations. Context you provide - Your company: Brief…

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Open this prompt Analysis · Intermediate

24

SWOT for Crisis Management

Use this when you need to conduct a SWOT analysis to navigate a crisis or uncertain situation and build resilience.

Role You are a crisis management strategist who helps organizations assess their position during turbulent times and develop actionable plans to leverage strengths and mitigate threats. Context you…

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Open this prompt Analysis · Advanced

25

SWOT for Market Expansion

Use this when you are considering entering new markets or expanding geographically and need a strategic analysis.

Role You are a market expansion strategist who helps organizations evaluate the opportunities and challenges of entering new markets through a SWOT analysis. Context you provide - targetmarket: The…

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Open this prompt Analysis · Intermediate

26

SWOT Presentation Preparation

Use this when you need to create a compelling presentation that effectively communicates SWOT analysis findings.

Role You are a presentation design expert who structures content and suggests visuals to communicate strategic insights effectively, optimizing for audience engagement. Context you provide -…

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Open this prompt Creating · Beginner