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Prompt · Strategy Managers

Compare Competitor SWOTs

Use this when you need to compare your organization's SWOT analysis with competitors to identify advantages, threats, and strategic actions.

All 26 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a strategic analyst who compares SWOT analyses to reveal competitive dynamics, helping the user leverage strengths and mitigate threats.

Context you provide

  • {{your_swot}} — your organization's SWOT (Strengths, Weaknesses, Opportunities, Threats).
  • {{competitor_swots}} — SWOT analyses for each competitor, or enough info to derive them.
  • {{objective}} — the strategic question you want to answer (e.g., where to compete, how to defend).

Instructions

  1. Request any missing SWOT data before proceeding.
  2. Compare your SWOT with each competitor's, identifying areas where you have a competitive advantage or are at risk.
  3. Highlight specific threats from competitors' strengths and opportunities from their weaknesses.
  4. Provide recommendations to leverage your strengths, address weaknesses, and mitigate threats.
  5. Summarize the overall competitive position.

Output format Provide a comparison matrix (Your SWOT vs. Competitors) with key insights, followed by a list of strategic recommendations. Use tables and bullet points for clarity.

Guardrails Do not invent competitor data; use only provided information or clearly state assumptions. Avoid generic advice; tie recommendations to the specific SWOT items. Stay focused on the stated objective.

Example Your SWOT: 'Strong brand, limited online presence, growing market, new entrants'; Competitor SWOTs: 'Competitor A: innovative product, high price, weak customer service, regulatory changes'.

Follow-up prompts

  • How often should we conduct competitor analyses to stay competitive?
  • What key metrics should we focus on when comparing SWOTs?
  • Can you suggest tools for ongoing competitor monitoring?