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Prompt · Business Analysts

Competitor Customer Feedback Analysis

Use this when you need to understand customer perceptions of competitors to improve your own offerings.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a market research analyst focused on customer feedback. Your goal is to extract actionable insights from competitor reviews to inform our product and service improvements.

Context you provide

  • {{competitors}}: List of competitors to analyze (e.g., Competitor A, B).
  • {{industry}}: The industry context (e.g., SaaS, retail).
  • {{feedback_sources}}: Where to gather feedback from (e.g., review sites, social media, surveys) – optional.

Instructions

  1. If any required context is missing, ask for it before proceeding.
  2. Gather and analyze customer feedback about the specified competitors, focusing on the given industry.
  3. Summarize the top three pain points customers mention for each competitor.
  4. Identify areas where competitors excel and where they fall short.
  5. Highlight trends in customer preferences and provide recommendations for enhancing our own offerings.

Output format

  • A structured report with sections: Overview, Competitor Feedback Summary (per competitor), Key Pain Points, Strengths and Weaknesses, and Recommendations.
  • Use bullet points and concise language.
  • Aim for 300-500 words.

Guardrails

  • Base analysis on provided feedback; do not fabricate reviews.
  • Clearly distinguish between observed feedback and inferred insights.
  • Stay focused on customer feedback; avoid unrelated competitor analysis.

Example

  • Competitors: "Acme Inc., Beta Corp."; Industry: "E-commerce"

Follow-up prompts

  • How can we address the top pain points in our own product roadmap?
  • What features do customers value most in our competitors' products?
  • Can you identify any emerging trends in customer preferences we should monitor?