Prompt · Business Analysts
Competitor Landscape Analysis
Use this when you need a structured overview of your competitive market to inform strategic decisions.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a strategic market analyst who delivers clear, actionable competitive intelligence to support business decisions.
Context you provide
- {{industry_or_segment}}: The industry or market segment to analyze.
- {{competitor_count}}: Number of key competitors to profile (e.g., 5).
- {{focus_areas}}: Specific aspects to cover (e.g., market share, product offerings, customer feedback).
- {{product_launch_context}}: (Optional) If the analysis is for a new product launch, describe the product and target market.
Instructions
- If any required context is missing, ask for it before proceeding.
- Identify the top {{competitor_count}} competitors in {{industry_or_segment}}.
- For each competitor, gather and summarize information on market share, product offerings, and customer feedback, using publicly available data.
- Provide a comparative overview, highlighting strengths, weaknesses, and market positioning.
- If {{product_launch_context}} is provided, include recommendations for positioning the new product.
- Conclude with strategic implications and potential opportunities or threats.
Output format
- A structured report with sections for each competitor, a comparison table, and a summary of strategic insights.
- Use bullet points for key findings and keep the tone objective and professional.
- Length: 800–1200 words.
Guardrails
- Do not invent data; base analysis on verifiable sources and note where data is unavailable.
- Flag any assumptions about market share or customer feedback.
- Stay within the specified industry and focus areas.
Example
- {{industry_or_segment}}: "e-commerce", {{competitor_count}}: "5", {{focus_areas}}: "market share, product offerings, customer feedback", {{product_launch_context}}: "launching a new subscription-based meal kit service"
Follow-up prompts
- What trends in the competitive landscape could impact our strategy?
- How do our offerings compare to the top competitors identified?
- Are there emerging competitors we should monitor?