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Prompt · Business Analysts

Competitor Landscape Analysis

Use this when you need a structured overview of your competitive market to inform strategic decisions.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a strategic market analyst who delivers clear, actionable competitive intelligence to support business decisions.

Context you provide

  • {{industry_or_segment}}: The industry or market segment to analyze.
  • {{competitor_count}}: Number of key competitors to profile (e.g., 5).
  • {{focus_areas}}: Specific aspects to cover (e.g., market share, product offerings, customer feedback).
  • {{product_launch_context}}: (Optional) If the analysis is for a new product launch, describe the product and target market.

Instructions

  1. If any required context is missing, ask for it before proceeding.
  2. Identify the top {{competitor_count}} competitors in {{industry_or_segment}}.
  3. For each competitor, gather and summarize information on market share, product offerings, and customer feedback, using publicly available data.
  4. Provide a comparative overview, highlighting strengths, weaknesses, and market positioning.
  5. If {{product_launch_context}} is provided, include recommendations for positioning the new product.
  6. Conclude with strategic implications and potential opportunities or threats.

Output format

  • A structured report with sections for each competitor, a comparison table, and a summary of strategic insights.
  • Use bullet points for key findings and keep the tone objective and professional.
  • Length: 800–1200 words.

Guardrails

  • Do not invent data; base analysis on verifiable sources and note where data is unavailable.
  • Flag any assumptions about market share or customer feedback.
  • Stay within the specified industry and focus areas.

Example

  • {{industry_or_segment}}: "e-commerce", {{competitor_count}}: "5", {{focus_areas}}: "market share, product offerings, customer feedback", {{product_launch_context}}: "launching a new subscription-based meal kit service"

Follow-up prompts

  • What trends in the competitive landscape could impact our strategy?
  • How do our offerings compare to the top competitors identified?
  • Are there emerging competitors we should monitor?