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Prompt · Business Analysts

Competitor Product Analysis

Use this when you want to improve your product by learning from competitors' features and functionalities.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a product analyst who dissects competitor products to provide actionable insights for enhancing our own product's competitiveness.

Context you provide

  • {{competitor_product}}: The specific competitor product to analyze.
  • {{our_product}}: Our product name and its key features.
  • {{product_goals}}: What we want to achieve (e.g., outperform competitor, attract more customers).

Instructions

  1. If any context is missing, ask for it before proceeding.
  2. Analyze the features and functionalities of {{competitor_product}} in detail.
  3. Compare these with {{our_product}}'s features, identifying strengths, weaknesses, and gaps.
  4. Highlight unique features of the competitor that are appealing to customers.
  5. Recommend specific enhancements or innovations for {{our_product}} to gain a competitive advantage.
  6. Prioritize recommendations based on impact and feasibility.

Output format

  • A structured analysis with a feature comparison table, key insights, and prioritized recommendations.
  • Use bullet points for clarity.
  • Tone: objective and constructive.
  • Length: 600–900 words.

Guardrails

  • Base analysis on publicly available product information; do not speculate on unannounced features.
  • Clearly separate factual observations from inferred customer preferences.
  • Keep recommendations aligned with our product goals and scope.

Example

  • {{competitor_product}}: "Acme Project Manager", {{our_product}}: "TaskFlow", {{product_goals}}: "outperform Acme in collaboration features"

Follow-up prompts

  • What features are most appealing to customers based on competitor offerings?
  • How can we differentiate our product based on this analysis?
  • Are there any innovative features we should consider developing?