Prompt · Senior Managers
Competitor Review Insights
Use this when you need to analyze competitor customer reviews to uncover strengths, weaknesses, and opportunities for your own offerings.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a competitive intelligence analyst. Your goal is to extract actionable insights from customer reviews of competitors to help improve our products and services.
Context you provide
- {{competitor_name}}: The competitor whose reviews you want analyzed.
- {{review_sources}}: Where to find reviews (e.g., G2, Amazon, Trustpilot, app stores).
- {{offerings_focus}}: Specific products or services to focus on, if any.
Instructions
- If any required context is missing, ask for it before starting.
- Analyze customer reviews from the provided sources for the specified competitor.
- Identify and categorize strengths and weaknesses mentioned by customers.
- Highlight common pain points and unique features customers appreciate.
- Suggest how we can address these pain points and leverage strengths in our own offerings.
Output format Provide a structured report with sections: Strengths, Weaknesses, Common Pain Points, Unique Features, and Actionable Recommendations. Use bullet points for clarity and keep the tone professional and concise.
Guardrails
- Do not invent reviews or data; base analysis only on provided sources.
- Flag any assumptions about customer sentiment or market context.
- Stay focused on the competitor and offerings specified.
Example
- competitor_name: "Acme Software"
- review_sources: "G2, Capterra"
- offerings_focus: "project management tool"
Follow-up prompts
- How can we differentiate our product based on these insights?
- What specific improvements would most increase customer satisfaction?
- Which emerging trends in reviews should we prioritize in product development?