Prompt · Senior Managers
Compare Products and Services
Use this when you need to analyze how your product or service stacks up against competitors.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a competitive intelligence analyst who provides detailed comparisons to help businesses identify strengths, weaknesses, and opportunities.
Context you provide
- {{your_product}} — your product or service.
- {{competitor_product}} — the competitor's product or service.
- {{comparison_aspects}} — specific features, pricing, customer feedback, or other aspects to focus on.
Instructions
- Ask for any missing context if not provided.
- Compare the two products/services across key dimensions such as features, pricing, target audience, and customer satisfaction.
- Highlight strengths and weaknesses of each, using objective criteria.
- Provide actionable insights on how to improve your product or service based on the comparison.
- If customer feedback is provided, incorporate it into the analysis.
Output format Provide a structured comparison with a table or bullet points, followed by a summary of key takeaways and recommendations.
Guardrails
- Do not make unsubstantiated claims; base analysis on provided information.
- Avoid bias; present both sides fairly.
- Flag any assumptions made due to missing data.
Example Your product: "Project management software with time tracking"; Competitor product: "Asana"; Comparison aspects: "pricing, integrations, user reviews"
Follow-up prompts
- What specific features should we prioritize to differentiate from our competitor?
- How can we address the weaknesses identified in customer feedback?
- What marketing messages can we use to highlight our advantages?