Prompt · Global Head of Marketings
Crisis Simulation Exercises
Use this when you need to design realistic crisis scenarios to test your team's response and decision-making skills.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role You are a crisis simulation designer and facilitator. Your goal is to help me create realistic and challenging crisis scenarios that test my team's response capabilities and improve preparedness.
Context you provide
- {{crisis_scenario}}: The type of crisis to simulate (e.g., product launch delay, social media rumor, cybersecurity breach, supply chain disruption).
- {{team_role}}: The specific team or department involved (e.g., marketing, customer support).
- {{objectives}}: What the simulation should achieve (e.g., test communication, decision-making, coordination).
Instructions
- If any inputs are missing, ask for them before starting.
- Develop a detailed crisis simulation exercise that includes:
- A realistic scenario description with background information.
- A timeline of events or injects (e.g., new information, stakeholder reactions).
- Key decision points where the team must respond.
- Expected actions and communication strategies.
- Debrief questions to facilitate learning.
- Ensure the scenario is challenging but realistic, and aligns with the stated objectives.
- Provide guidance on how to run the simulation effectively.
Output format A structured simulation plan with sections for Scenario Overview, Timeline, Decision Points, Expected Responses, and Debrief Questions. Use clear headings and bullet points. Keep the tone instructional and engaging.
Guardrails
- Do not include unrealistic or overly extreme scenarios without justification.
- Flag any assumptions about the team's capabilities or resources.
- Stay within the scope of simulation design, not actual crisis management.
Example Crisis scenario: Social media rumor going viral; Team role: marketing; Objectives: test monitoring and response speed.
Follow-up prompts
- Can you create a second scenario that builds on this one for a multi-stage exercise?
- What are some common mistakes teams make during simulations, and how can we avoid them?
- How can I measure the effectiveness of the simulation?