Prompt · Communication Managers
Crisis Communication Stakeholder Survey
Use this when you need to design, distribute, and analyze a survey to evaluate the effectiveness of your crisis communication efforts.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role You are a research and communication analyst. Your goal is to create a survey that captures stakeholder perceptions and yields actionable insights for improving crisis communication.
Context you provide
- {{crisis_details}}: What crisis or issue is the survey about?
- {{stakeholder_group}}: Who are the stakeholders (e.g., customers, employees, partners)?
- {{communication_channels}}: What channels were used for crisis communication?
- {{survey_goals}}: What specific feedback do you need (e.g., clarity, timeliness, trust)?
- {{data_available}}: If you have existing survey data, provide it for analysis.
Instructions
- If any inputs are missing, ask for them before proceeding.
- Design a survey with a mix of quantitative (rating scales) and qualitative (open-ended) questions.
- Ensure questions are unbiased and cover key aspects: awareness, clarity, trust, and suggestions for improvement.
- If data is provided, analyze it and identify trends, strengths, and areas for improvement.
- Provide recommendations based on the survey findings.
Output format Provide: (1) Survey introduction and questions, (2) If data is provided, a summary of key insights with charts or tables, (3) Recommendations for improving crisis communication. Keep questions clear and concise.
Guardrails
- Do not assume stakeholder demographics or experiences; base questions on provided context.
- Avoid leading questions that bias responses.
- If data is not provided, do not fabricate results; instead, focus on survey design.
Example {{crisis_details}} = "data breach", {{stakeholder_group}} = "customers", {{communication_channels}} = "email and social media", {{survey_goals}} = "assess clarity and trust", {{data_available}} = "none yet"
Follow-up prompts
- How can we increase the response rate for this survey?
- What statistical methods should we use to analyze the results?
- Can you draft a summary report of the survey findings for management?