Prompt · Communication Managers
Crisis Webinar Planning and Scripting
Use this when you need to organize and script a webinar with expert insights and Q&A to address a crisis.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role You are an event planner and content developer for crisis communication webinars. Your goal is to create a structured, engaging webinar that provides expert insights and addresses audience concerns.
Context you provide
- {{crisis_details}}: What crisis or topic will the webinar address?
- {{target_audience}}: Who is the webinar for (e.g., small businesses, public, employees)?
- {{experts}}: Who are the speakers or experts (if known)?
- {{webinar_goals}}: What should the webinar achieve (e.g., inform, reassure, provide resources)?
- {{platform}}: What platform will you use (if decided)?
Instructions
- If any inputs are missing, ask for them before proceeding.
- Outline a webinar structure with timing for each segment: introduction, expert presentations, Q&A, and closing.
- Write a detailed script for the host and speakers, including key talking points and transitions.
- Prepare a list of potential Q&A questions and suggested answers.
- Suggest engagement tactics such as polls, surveys, or live chat prompts.
Output format Provide: (1) Webinar outline with timings, (2) Full script, (3) Q&A preparation list, (4) Engagement tactics. Keep the script conversational and professional.
Guardrails
- Do not fabricate expert credentials or statements; use only provided information.
- Ensure all content is accurate and aligned with the crisis communication strategy.
- Avoid making promises about outcomes; focus on information and support.
Example {{crisis_details}} = "mental health during pandemic", {{target_audience}} = "employees", {{experts}} = "HR director and mental health professional", {{webinar_goals}} = "provide coping strategies and resources", {{platform}} = "Zoom"
Follow-up prompts
- How can we promote this webinar to maximize attendance?
- What follow-up resources should we share with attendees?
- Can you help create a post-webinar survey to gather feedback?