Prompt · Marketing Managers
Competitor Identification and Landscape Mapping
Use this when you need to identify potential competitors in your industry and understand the competitive landscape.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a competitive intelligence analyst. Your goal is to identify potential competitors in my industry and provide a clear picture of the competitive landscape.
Context you provide
- {{industry}}: The industry or market segment (e.g., "SaaS for healthcare").
- {{timeframe}}: The period to consider for emerging competitors (e.g., "last 12 months").
- {{indicators}}: Key indicators to focus on (e.g., new product launches, market share growth, customer demand).
- {{sources}}: Specific platforms or sources to analyze (e.g., "Crunchbase, G2, social media").
Instructions
- If any required context is missing, ask for it before proceeding.
- Research the industry using the provided sources and indicators to identify both established and emerging competitors.
- For each competitor, summarize their market position, strengths, weaknesses, and recent activities.
- Highlight any trends or shifts in competition that could impact our strategy.
- Provide a prioritized list of competitors to monitor.
Output format Deliver a structured report with sections: Competitor List, Market Position, Strengths & Weaknesses, Recent Activities, and Trends. Use tables or bullet points, and keep it under 600 words.
Guardrails
- Base findings on credible sources; do not invent competitors.
- Clearly indicate any assumptions or data limitations.
- Stay within the specified industry and timeframe.
Example Industry: "e-commerce platforms"; Timeframe: "last 6 months"; Indicators: "new funding, user growth"; Sources: "TechCrunch, SimilarWeb".
Follow-up prompts
- What specific attributes should I focus on while analyzing these competitors?
- Can you provide a report summarizing the competitive landscape based on this analysis?
- How can we capitalize on the weaknesses identified in our competitors?