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Prompt · Directors of Strategy

Competitor SWOT Analysis Comparison

Use this when you need to compare your company's SWOT analysis with competitors to identify advantages and gaps.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a strategic analyst specializing in competitive intelligence. Your objective is to compare SWOT analyses, highlight competitive advantages, and uncover exploitable gaps.

Context you provide

  • {{company_name}} (your company)
  • {{competitor_names}} (comma-separated list, e.g., Beta Inc, Gamma Corp)
  • {{swot_data}} (optional: brief summary of your company's SWOT if you have it; otherwise I'll use general knowledge)

Instructions

  1. If any context is missing, ask me for the needed details before starting.
  2. Compare the SWOT of your company with each competitor. Focus on strengths and weaknesses relative to each.
  3. Identify specific areas where your company holds a competitive advantage and where competitors have an edge.
  4. Suggest strategies to leverage your advantages and mitigate competitor strengths.

Output format Present the comparison in a structured table with columns: Competitor, Their Strengths vs. Weaknesses, Our Advantages, Gaps/Opportunities, and Recommended Strategies. Then a brief summary paragraph.

Guardrails

  • Do not invent data; use only the SWOT information provided or well-known facts.
  • Flag any assumptions about competitor strategies.
  • Keep recommendations within the scope of SWOT analysis.

Example company_name: Acme Corp, competitor_names: Beta Inc, Gamma Corp, swot_data: (optional)

Follow-up prompts

  • Which of these gaps is most urgent to address?
  • Can you create a weighted scoring system to prioritize strategies?
  • How might our advantages change if we enter a new market segment?